More from MarTech: Page 2

Digital transformation

MarTech Today: Sensory’s facial authentication, Intellimize’s web site testing & podcasting in marketing

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Sensory’s new Fujitsu partnership means your face could become a lot more valuable to enterprises Nov 21, 2017 by Barry Levine Mizuho, the 15th largest bank in the world, will become […]

Digital transformation

MarTech Today: Segment’s new GDPR capabilities, Taplytics’ OTT app testing & more

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Segment announces new GDPR compliance capabilities Nov 20, 2017 by Robin Kurzer The API-based data platform’s new features will help companies wrangle all of a user’s data. Taplytics now supports OTT […]

Connected TV and OTT

MarTech Today: Addressable TV, Receptiv’s mobile web video ad format & email security

Here’s our recap of what happened in marketing techology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Addressable TV from the media buyer’s perspective: What’s hype vs. reality Nov 17, 2017 by Ginny Marvin With the application of data, TV buying is slowly starting to take on characteristics already […]

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