Experience
Good morning: Exits for Amazon sellers
Looking at the Amazon aggregator phenomenon.
B2C Marketing
Management
Amazon sellers battle the giant’s algorithm-based policy- and decision-making
At AMZ Innovate, Amazon sellers expressed their frustration with the tech giant, and also their granular obsession with it.
Experience
Demandbase added to the 365 Customer Insights ecosystem
The Demandbase group of companies will bring a portfolio of account-based B2B data to Microsoft's CDP.
Data
How Sony Interactive Entertainment built a winning marketing data strategy
Sony Interactive Entertainment found ways to improve their data strategy in a transformed digital landscape.