How publishers can implement a CDP to improve customer experience and support e-commerce
Dennis Publishing walks through their transformation using BlueConic.
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This free e-book explains why the best agile marketing teams don’t just tackle a process, but adopt principles and values of agile that lead to culture change.
Good morning, Marketers, is innovation on your roadmap? Setting in place a strategy around innovation helps get different teams within your organization onboard. This tip, and many others, you’ll find from our writeup of a talk delivered by CX software company Bounteous, below. As digital transformation advances within an organization, people become more important than […]
To achieve reach and personalization, many CPG brands have to strike a balance between how they organize and how they act on their data.