Consider making these three major directional changes that could help your email program succeed this year.
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These are the MOps maestros, modelers and makers who make sure the trains run on time, that data is actionable and that you have the programs you need.
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If a call analytics platform makes sense for your business, these questions will help make sure you get the right one,:
Though call analytics platforms offer a host of benefits, it's important to look at internal processes, training needs, pricing and more before making the purchase.
The suit seeks to force the tech giant to get rid of its ad businesses and engaging in allegedly anticompetitive practices.
What is call analytics software and how is AI giving marketers more power to measure inbound call data?
The ability to track calls is a core use case of call analytics technology. However, advances in machine learning and artificial intelligence (AI) are driving more sophisticated applications.
Are you rolling out a new marketing plan or looking to give your current one a face-lift? Here are 10 proven tactics to get new customers (that cost almost nothing).
Avoiding loss and pain can be a potent motivating force. Here are tips for using this psychological approach in your email campaigns.
You want to learn how easy a platform is to use and whether the vendor seems to understand your business and your marketing needs.
Marketing needs to reckon with the role of AI in its world. Here are a few guidelines for thinking about AI in 2023 and beyond.