Digital transformation

MarTech Today: Neural networks recognize beauty, LEGO logic rocks marketing automation & adaptive versus responsive

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Are neural networks the next marketing creatives? Jul 28, 2017 by Barry Levine Researchers at the UK’s University of Warwick have trained the system to recognize which urban or rural scenes are […]

Digital transformation

MarTech Today: Facebook updates Messenger chatbots, Segment adds Looker Source & 5 chatbots for analyzing ad campaigns

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Facebook’s Messenger updates chatbots with built-in language parsing, bot-to-human handoffs Jul 27, 2017 by Tim Peterson Messenger adds natural language processing, opens up automated handoffs, streamlines native payments and extends customization […]

Digital transformation

MarTech Today: Bynder’s free DAM, Evidon’s GDPR solution & Outbrain buys DSP Zemanta

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Bynder announces free version of its Digital Asset Management (DAM) software Jul 26, 2017 by Barry Levine Called Orbit, it offers AI-powered auto-tagging for search and users have up to 100 […]

Adobe Marketo

MarTech Today: ‘Geek’ rescues Marketo, Aetna’s CMO on digital transformation & Linqia’s predictive platform for influencers

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: When Marketo went offline, self-described ‘geek’ rescued domain after their own failure to renew Jul 25, 2017 by Barry Levine “Good samaritan was the only motivation,” tweeted applications engineer Travis Prebble. […]

Get the must-read newsletter for marketers.