More from MarTech: Page 5

Digital transformation

MarTech Today: News media battle Google/Facebook, biggest trends so far in 2017 & AI in B2B

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: News media seek to wield antritrust law in negotiations with Google, Facebook Jul 10, 2017 by Greg Sterling News Media Alliance wants to collectively bargain with the big platforms to secure […]

Digital transformation

MarTech Today: Arming creative with tech, preventing mobile ad blocking & data sets and common sense

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: The marketing leader’s case for arming creative teams with technology Jul 7, 2017 by Alex Withers Creative teams and marketing don’t need to be at odds with one another. Contributor Alex Withers […]

Digital transformation

MarTech Today: WeLens’ group VR software, mapping the customer journey & more

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: WeLens introduces software to manage group screenings of 360-degree video VR Jul 5, 2017 by Barry Levine Originally targeted at individual experiences, 360-degree video is now being shown to audiences in […]

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