Meet Alphabet, The New Conglomerate Absorbing Google That’s Run By Larry Page & Sergey Brin
As subsidiary, Google retains divisions of search, ads, Android, YouTube, apps and more. It also gains a new CEO, Sundar Pichai.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.
As subsidiary, Google retains divisions of search, ads, Android, YouTube, apps and more. It also gains a new CEO, Sundar Pichai.
Danny Sullivan | Aug 10, 2015 at 5:04 pm ETAnnouncements and news came during keynote by YouTube CEO Susan Wojcicki at VidCon, event attended by thousands of video creators and fans.
Danny Sullivan | Jul 23, 2015 at 7:30 pm ETConfused about all that's happening in the world of marketing technology? Marketing Land's new series covering martech will explain all.
Danny Sullivan | Jul 20, 2015 at 2:15 pm ETA rare reveal as Microsoft exit the display ads business highlights what a powerhouse Bing search apparently is.
Danny Sullivan | Jun 29, 2015 at 5:43 pm ET10-year deal sees AOL carrying Bing's listings and ads. Display space on Microsoft properties to be sold by AOL in major global markets.
Danny Sullivan | Jun 29, 2015 at 5:03 pm ETThough dividing into two companies, both will share a common sales force. YP-branded local yellow pages will continue to be distributed.
Danny Sullivan | Jun 23, 2015 at 5:33 pm ETSocial media platform become more Amazon-like by allowing accounts to create pages about products and group them into collections, all of which can be tweeted.
Danny Sullivan | Jun 19, 2015 at 4:40 pm ETThe French data privacy regulator CNIL wants Google to somehow identify French citizens wherever they are in the world and block them from seeing material removed under the Right To Be Forgotten.
Danny Sullivan | Jun 19, 2015 at 3:05 am ETFor years, Google successfully imposed censorship demands on "country-specific" versions of Google. Those days may now be over. Censorship demands of one country might cause a global change for all.
Danny Sullivan | Jun 12, 2015 at 2:58 pm ETTwitter answers questions about CEO Dick Costolo stepping down; Jack Dorsey taking over as interim CEO & the search for a permanent replacement.
Danny Sullivan | Jun 11, 2015 at 5:04 pm ETDorsey takes over on July 1. A search for a permanent replacement is underway.
Danny Sullivan | Jun 11, 2015 at 4:20 pm ETMoves seek to strengthen Google in some areas where it's behind Apple while others push it even further ahead of its arch-rival.
Danny Sullivan | May 28, 2015 at 12:00 pm ETMany expected that by now Apple would either have renewed its search deal with Google or gone with another partner. But Google said today there’s still time on the clock. Talks are continuing, and the company sees keeping the Apple deal as important to its business. The news came today at Re/code’s Code Conference, when […]
Danny Sullivan | May 27, 2015 at 4:50 pm ETOnce again, Google Maps is in the news for inappropriate listings. However, it might not be overt hacking to blame but instead crowdsourcing that's not properly filtered.
Danny Sullivan | May 20, 2015 at 5:12 pm ETThink of it as "Spotify for news" where for a monthly fee, Google searchers would have access to subscription content from a range of news publishers.
Danny Sullivan | May 18, 2015 at 9:00 am ETToday, Facebook announced Instant Articles, a way for publishers to post stories directly on Facebook. We’ve known this would be coming, and there’s been some debate over whether it’s good or bad. But I haven’t seen that extended to what would happen if Google follows Facebook’s lead. It could, potentially causing the web to be swallowed […]
Danny Sullivan | May 13, 2015 at 1:06 am ETGoogle's first app comes out quietly; Google Search App support still hasn't come to the Apple Watch.
Danny Sullivan | May 12, 2015 at 6:58 pm ETCompany says it received 66 takedown requests, removed 30 with remaining streams gone by time they were acted on.
Danny Sullivan | May 4, 2015 at 1:33 pm ETTwitter CEO Dick Costolo tweets Twitter-owned Periscope is the "winner" as many stream the fight through it; Hollywood not likely to be pleased.
Danny Sullivan | May 3, 2015 at 2:21 pm ETIt’s the second day of Microsoft’s annual developers conference, Build, happening in San Francisco. Once again, it’s opening with a keynote. We’re live blogging it, but be forewarned. Unless you’re a developer, it’s likely to be incredibly boring. So why bother live blogging it? Hey, you never know. We don’t know exactly what will covered, […]
Danny Sullivan | Apr 30, 2015 at 11:15 am ETAndroid app? iOS app? No problem, says Microsoft -- it can easily be a Windows app, a pitch it hopes will resonate with developers.
Danny Sullivan | Apr 29, 2015 at 11:15 am ETDon't expect to create much social media content to share on the Apple Watch. However, it does support bite-size consumption, including liking Instagram images and retweeting tweets.
Danny Sullivan | Apr 25, 2015 at 7:40 am ETSearch remains the biggest spend overall, with desktop search as the biggest single channel at 38% of spend.
Danny Sullivan | Apr 22, 2015 at 1:12 pm ETNotifications, no app required? That's what Chrome is now delivering for desktop and Android users. "Add To Homescreen" option also offered.
Danny Sullivan | Apr 20, 2015 at 4:30 pm ETYahoo and Microsoft have reached new terms in their search partnership that was created in 2009. Here's how the new deal will work to give Yahoo more flexibility about ads.
Danny Sullivan | Apr 16, 2015 at 3:45 pm ETA sign that the whistleblower and President Obama are talking? No. Ironically, it's likely due to a security failure with how Google monitors local listings.
Danny Sullivan | Apr 13, 2015 at 5:33 pm ETThe second day of F8, Facebook’s annual developers conference, continues with the second keynote of the day. Earlier, we heard some about Facebook’s Oculus VR platform. In this keynote, we’re promised much more about why Facebook thinks virtual reality matters. The talk begins at 10:30am PT, and our live blog coverage is below. You can […]
Danny Sullivan | Mar 26, 2015 at 1:25 pm ETHello from the second day of F8, Facebook’s annual developers conference. Today’s opening keynote is going to cover Facebook’s work with artificial intelligence, its Oculus virtual reality platform and bringing connectivity to the world through Internet.org. The talk begins at 10am PT, and our live blog coverage is below. You can also watch it live […]
Danny Sullivan | Mar 26, 2015 at 12:45 pm ETFacebook also adds display ad support to its Live Rail ad serving platform.
Danny Sullivan | Mar 25, 2015 at 12:45 pm ETWe've dug through the report for you and pulled out parts that seem especially interesting. Come read along!
Danny Sullivan | Mar 25, 2015 at 7:12 am ETDetails from an FTC investigation into Google on anti-trust accusations have emerged, suggesting the search giant specifically worked to keep competitors out of its top results.
Danny Sullivan | Mar 19, 2015 at 8:02 pm ETCompany says it's great to have more focused on predictive search. Google also seems to have no plans to bring Google Now to Windows Phone.
Danny Sullivan | Mar 14, 2015 at 8:39 pm ETGoogle has offered its own devices like Nexus phones and Chromebooks through Google Play for some time. But now the company has launched a new device-centric “The Google Store” for online purchases to replace that. It coincides with the release of a new Chromebook Pixel, Google’s second edition of its high-end Chromebook laptop. The Google […]
Danny Sullivan | Mar 11, 2015 at 2:43 pm ETApple held its big Apple Watch event this morning, showing examples of various apps sending notifications and alerts from the iPhone to the device. So what about Google? Google Now notifications are ideal for smartwatches — in fact, they’re a core part of Google’s own Android Wear. Will those come to Apple Watch? “We don’t […]
Danny Sullivan | Mar 9, 2015 at 6:34 pm ETWhat do Instagram, BuzzFeed & Yahoo all have in common? They're part of the "stream revolution" flowing content and ads to readers.
Danny Sullivan | Mar 7, 2015 at 9:30 am ETWhat color is THAT dress? Brands join in the conversation that's obsessing Twitter.
Danny Sullivan | Feb 26, 2015 at 10:27 pm ETYahoo has gained against Google for the past two months. But coming months might see gains stop and losses begin due to "switchback."
Danny Sullivan | Feb 26, 2015 at 9:00 am ETTwitter and Google once again have a deal to bring more tweets into Google search. How will it play out? Here's our best estimate.
Danny Sullivan | Feb 5, 2015 at 5:29 pm ETMicrosoft is adding its virtual assistant Cortana to desktops and says HoloLens will bring holograms into everyday lives.
Danny Sullivan | Jan 21, 2015 at 11:57 am ET"It's not challenging our core business; it's helping our core business," he says on growth of digital.
Danny Sullivan | Jan 7, 2015 at 6:13 pm ET