[WATCH] ML Live #14: Google Home vs. Amazon Echo, Google I/O recap & more

In the latest Marketing Land Live, we recap all the news from Google I/O, including a discussion on the merits of Google Home vs. Amazon Echo.

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Google’s annual developer event, Google I/O, brought big news last week with the introduction of Google Home, a new device powered by what the company is calling the Google assistant. (Yes, lowercase “a.”) Google Home will compete directly with Amazon’s popular Echo device and its Alexa-powered siblings, Echo and Tap, and indirectly with Apple’s Siri, Microsoft’s Cortana and other smart assistants.

In the latest episode of our weekly video show, Marketing Land Live, we talk about where Google may have an advantage over Amazon, despite the latter’s lengthy head start in the in-home device/assistant space. We also recap other Google I/O news such as Firebase Analytics, Android Instant Apps and more. The show also includes discussion of reports last week that Amazon will begin selling its own private-label products and more.

Joining me for this week’s show are Marketing Land’s Amy Gesenhues, Ginny Marvin and Greg Sterling. The show runs about 55 minutes and you can watch the replay below. Be sure to scroll below the video for this week’s Show Notes, with links to the stories we talked about.

Show Notes

Google I/O 2016

Google Product Listing Ads officially launch in Image search, among announcements for retailers

WSJ: Amazon will soon be offering more private-label brands

Amazon reaches $100B in annual sales

Twitter will reportedly stop counting links, photos against tweets’ character counts

Bing Ads Editor 11.0 debuts with multiple account management, better search, easier login

Bing launches UET Tag Helper, a troubleshooting Chrome extension

Google beta testing a real-time indexing API



Biggest Search Geek contest


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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