Measuring Online Marketing To Offline Success: A Panel Discussion

How do you connect your online marketing efforts to offline sales and success? That’s the focus of a panel at iMedia Content Summit involving Universal Pictures, Clorox and Nuance Digital Marketing. Our live blog below: Dig Deeper into Customer experience: What is customer experience and why does it matter? 3 ways to deliver more relevant customer experiences How […]

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How do you connect your online marketing efforts to offline sales and success? That’s the focus of a panel at iMedia Content Summit involving Universal Pictures, Clorox and Nuance Digital Marketing. Our live blog below:




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About the author

Danny Sullivan
Contributor
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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