MarTech Today: Watson’s new services, PicScout’s new image recognition tools & deferred deep linking

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: IBM rolls out many new roles for its Watson supercomputing service Oct 26, 2016 by Barry Levine They include solutions for marketing and commerce, an intelligent chatbot builder, integration with iOS […]

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Here’s our daily recap of what happened in marketing technology, as reported on MarTech TodayMarTech and other places across the web.

From MarTech Today:

From Marketing Land:

  • Penguin 4.0: Necessary and positive improvement
    Oct 26, 2016 by Andrew Dennis
    Are you excited about the recent Penguin update? You should be! Columnist Andrew Dennis explains why this algorithm adjustment is a boon to webmasters and SEOs.
  • What is deferred deep linking and how will it change mobile marketing?
    Oct 25, 2016 by Digital Marketing Depot
    Within the next year, mobile is expected to claim more than half of the digital ad market. Marketers who want to stay on top need to be knowledgeable, have a reliable tracking solution and be flexible. But trying to keep up with the latest trends can interfere with seeing the big picture.

Online Marketing News From Around The Web:


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About the author

Barry Levine
Contributor
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.