Martech: Martech is Marketing Logo
  • Topics
    Digital Transformation
    Marketing Operations
    Data
    Customer & Digital Experience
    Performance Marketing
    Marketing Management
    Special Reports
    MarTech Topics
  • Conference
  • Webinars
  • Intelligence Reports
  • White Papers
  • What is MarTech
    Mission
    Staff
    Newsletter
    Search Engine Land
    Third Door Media

Processing...Please wait.

MarTech » Digital Transformation » MarTech Today: Bedrock Data’s new data-unifying software, new opportunities for podcasting & Placed’s free tool for location data

MarTech Today: Bedrock Data’s new data-unifying software, new opportunities for podcasting & Placed’s free tool for location data

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Bedrock Data unveils software to help SMBs unify customer data Mar 2, 2018 by Barry Levine The new Fusion software is designed to automatically resolve data from multiple sources, creating blended customer […]

Barry Levine on March 5, 2018 at 9:00 am

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web.

From MarTech Today:

  • Bedrock Data unveils software to help SMBs unify customer data
    Mar 2, 2018 by Barry Levine
    The new Fusion software is designed to automatically resolve data from multiple sources, creating blended customer data that is ready for analytics.
  • Solix survey supplies more evidence of GDPR unreadiness
    Mar 2, 2018 by Barry Levine
    Two-thirds of responding IT pros didn’t even know if personal data could be purged entirely from their systems.
  • The MarTech Minute: HYPR launches DMA tool, DMS enhances Sparkroom and more
    Mar 2, 2018 by Robin Kurzer
    The martech week in review: News and announcements in marketing technology this week that you might have missed.
  • The rise of voice technologies means new opportunities for podcasting
    Mar 2, 2018 by Robin Kurzer
    Audio tech companies Podible and VoxSnap have both recently launched innovative offerings to podcast listeners and content creators.
  • ABM is a team sport: 5 steps to ensuring players work together
    Mar 2, 2018 by Peter Isaacson
    Contributor Peter Isaacson outlines concrete steps marketing leaders should take to ensure their Account-Based Marketing initiatives achieve their goals.
  • Placed introduces ‘Placed Insights’ to educate the market about location data
    Mar 2, 2018 by Greg Sterling
    Free tool allows users to compare foot traffic and drill into audience data.
  • Facebook CFO David Wehner says it will be GDPR compliant, active user numbers may be affected
    Mar 2, 2018 by Robin Kurzer
    Wehner told an investor meeting Wednesday that the social media giant is ready for the EU regulation.

From Marketing Land:

  • Phrase, broad, or broad match modifier: After exact, what’s the next best match type?
    Mar 2, 2018 by Andy Taylor
    Contributor Andy Taylor answers by sharing research that shows deploying multiple match types produces little difference between phrase and broad match options.
  • Centro’s Basis ad platform now shows unified creative-level data across programmatic, search, social & display
    Mar 2, 2018 by Ginny Marvin
    Marketers can evaluate messaging performance across channels in one place.

From Around The Web:

  • 10 Unexpected Places You May Find GDPR-Related Data, CMS Wire
  • The Cookie is (Still) Dead: Device IDs and the Future of Mobile Marketing, Street Fight

New on MarTech

    Processes, visibility and optimization: The keys to digital marketing transformation
    Webinar: Grow revenue streams through web accessibility and compliance
    How to turn the great buyer resignation into B2B career opportunities
    HubSpot customers paying 12% more than in 2021
    Closing your team’s technical gap without hiring

About The Author

Barry Levine
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

Related Topics

Digital Transformation

Get the daily newsletter digital marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS The MarTech Conference logo.

September 28-29, 2022: Fall

Start Training Now: Master Classes

Start Discovering Now: Spring



The SMX Conference logo.

Start Training Now:: SMX Advanced

November 14-15, 2022: SMX Next

March 8-9, 2022: Master Classes

Webinars

Agencies: Grow Revenue Streams Through Web Accessibility & Compliance

Protect Your Paid Advertising Spend Against Ad Fraud and Invalid Traffic

Build an Integrated Search Strategy Across Google, Amazon and YouTube

See More Webinars
Intelligence Reports

Enterprise SEO Platforms: A Marketer’s Guide

Enterprise Identity Resolution Platforms

Email Marketing Platforms: A Marketer’s Guide

See More Intelligence Reports
Featured White Paper

Digital Marketing Strategy Ebook

See More Whitepapers

Receive daily marketing news & analysis.

Processing...Please wait.

Topics

  • Transformation
  • Operations
  • Data
  • Experience
  • Performance
  • Management
  • All Topics
  • Home

Our Events

  • MarTech
  • Search Marketing Expo - SMX

About

  • What is MarTech
  • Contact
  • Privacy
  • Terms Of Use
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS

© 2022 Third Door Media, Inc. All rights reserved.