Bend without breaking: Flexibility in your martech stack
Join a panel of experts as they discuss when to prioritize flexibility in a martech stack.
Marketers have a lot to consider when shopping for martech solutions. To make the right decisions, business leaders weigh a number of factors, often most prominently flexibility and ease of use.
A tool that might be easy to use may lack the flexibility necessary to create streamlined processes and integrate seamlessly with your existing stack. But on the flip side, a tool that is overly flexible can sometimes easily break and become a headache for end-users. How do you find the right balance?
Join Conversica on Thursday, Feb. 18, and learn when to prioritize flexibility in a martech stack.