Twitter Is Rolling Out Its Updated Search Page For Desktop Users
Twitter's new search page puts filtering actions front and center.
Twitter is rolling out its new desktop search interface for all logged-in users, the company confirmed today. We reported about the change in April, when Twitter started experimenting with the new look.
The change is more than cosmetic, although the new look is certainly cleaner and makes it more obvious that you are on a search page within the social network. Filtering options — Accounts, Photos, Videos, etc. — previously in the left-rail, have been moved to the top below a bold bar that includes the search term. There’s also a “More options” heading, that enables users to further refine searches, drilling down into News, tweets by people they follow, tweets from people nearby among other things. From the more options menu, users can also save searches, embed searches by accessing widgets and call up Advanced search options.
Previously, users could choose between top tweets or all tweets about a search term; now the “all” heading has been retitled “Live,” no doubt to further emphasize Twitter’s real-time pedigree. As new tweets related to a search roll in, users are notified and can click to load the new results.
The default view is Top, which along with highly-engaged with tweets, also displays accounts related to the search term and groups relevant photos in the results.
In a change from the original experiment, Twitter has added a Related searches module in the left-rail, above the “Who to follow” and trending topics sections.
Here’s a screen grab of the new look:
Here’s the old version:
TechCrunch reported today that a wider rollout started last week. A Twitter spokesperson confirmed in an email to Marketing Land that the all web users will soon see the new search display: “We’re widely rolling out a new search experience to users on web. Like other features, we will continue to iterate and improve on this, to make it even easier for users to find what they are looking for when they search on Twitter.”
Postscript: A previous version of this post stated that photos and videos were displayed in a section in the default “Top” view. That section only includes photos.
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