Now That The World Cup Is Done, Twitter Tries To Interest You In Something Else

You mean to tell us that there’s a world out there beyond the World Cup?

Twitter sent an email Tuesday reminding users that though the monthlong celebration of futbol is over there’s plenty more to discuss — and by the way Twitter is a great place to engage in that conversation.

By all appearances, Twitter had a very successful World Cup month with 672 million tweets sent, including a record 618,725 tweets per minute at the end of Germany’s 1-0 championship game victory over Argentina. But it’s crucial that Twitter — fighting to satisfy Wall Street that is has a growing base of active users — not lose momentum. And that’s likely the reason for the email blast pointing users to a page of popular accounts to follow in topics such as music, sports, photography, entertainment, news, technology, travel, etc.