Facebook Maintains Top Position In Social Logins [Gigya]
Facebook maintained its position as the Internet’s leading identity provider in the second quarter, accounting for 55% of social logins on desktop and mobile platforms, according to data released today by customer management firm Gigya. It’s an increase of two percentage points over the first quarter. Google+ remained in second place at 27%, dropping one […]
Facebook maintained its position as the Internet’s leading identity provider in the second quarter, accounting for 55% of social logins on desktop and mobile platforms, according to data released today by customer management firm Gigya.
It’s an increase of two percentage points over the first quarter. Google+ remained in second place at 27%, dropping one percentage point since the first quarter. Yahoo (11%, down two percentage points), Twitter (5%) and LinkedIn (1%) rounded out the list.
Gigya’s data shows a significantly wider spread than rival share tool provider Janrain, which reported a 44% to 37% second-quarter edge to Facebook earlier this month.
On mobile devices, Gigya shows Facebook gaining also, increasing two percentage points to 64%. Google+ dropped one to 25%; Twitter increased from 6% to 7%.
Here’s Gigya’s infographic breakdown of its data (click to enlarge):
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