Elisabeth Osmeloski

Elisabeth Osmeloski is VP of Audience Development for Search Engine Land and Marketing Land. In addition, she assists in programming sessions at Third Door Media's Search Marketing Expo conference and the Marketing Land Events series and manages speaking engagements for editorial staff. Follow her on Twitter @elisabethos.

Management

The Google Dance Returns To Silicon Valley @SMX West

The Google Dance is back. Don’t know what the Google Dance is? It’s the nickname given to when Google’s search results dance around after an algorithm update. But it’s also the name of an annual gathering for search marketers that Google hosted at its Googleplex headquarters from 2002 through 2008. Now the Google Dance is back. It’s happening […]

Performance

20 Things Social Media Professionals Can’t Ignore In 2016

The last year in social media has been insanely busy for professional marketers all around the world. If you manage any aspect of social media marketing for your brand or your clients, you know how hard it can be to keep pace. If you’re currently stressing about how you’re going to pull your social strategy together […]

Experience

WATCH: All The Official Super Bowl 2015 Commercials & Ads

Bud Light, Carnival Cruise Lines, Doritos, Mercedes-Benz and Wix.com first out of the gate with 2015 Official Super Bowl XLIX Ad Teasers. Click to watch all the currently available ad teasers and full-length 2015 Super Bowl Commercials as they become available.

Performance

Infographic: @RedSox 2nd Most Influential #MLB Team On Twitter

The Sox would likely be #1, if it wasn’t for those damn Yankees. (Yes, I went there, readers; I’m from New England, so it’s like a law. Respect for Jeter, though.) Still, it’s an interesting ‘moneyball’ type of stat for social media marketers looking to connect fans and brands. During the most recent World Series, the social […]

Experience

A Marketer’s Guide To Gaining Attention On 12 Top Social Networks

In just a couple of weeks, the Marketing Land editorial staff will head to Las Vegas for our annual SMX Social Media Marketing conference. For this year’s lineup, in addition to strategic sessions and big picture panels, we have several spotlight sessions that will deliver highly tactical and practical tips for marketing on specific social platforms. From dealing […]

Management

CBS Comedy #2BrokeGirls Features Google Glass; Google Says Not Product Placement

In a new 30-second promotional spot for the season’s final episode of the popular CBS sitcom 2 Broke Girls (S3, And The First Degree, air date: 5/5/2014) character actress Jennifer Coolidge who plays the over-the-top Sophie Kachinsky, is seen wearing Google Glass: Update: Google Glass Gets 2+ Minutes of Fame Last night’s season finale of 2 Broke Girls featured […]

Management

10 Marketing Lessons From Seattle Seahawks Cornerback Richard Sherman At #AdobeSummit

Today’s keynote session at the Adobe Digital Marketing Summit brought Super Bowl champion cornerback Richard Sherman (@RSherman_25) to Salt Lake City, Utah to speak to a crowd of about 7,000 digital marketing executives. What can an NFL star teach a huge room of marketing professionals? If you’re scratching your head on that one, you might […]

Performance

Super Bowl 2014: #HashtagBowl Live Blog Action From Kickoff To Final Score

Did you miss our live blog action during the big game? No problem, we understand you were at a party enjoying the Super Bowl commercials in real-time with all your friends. Catch up on what you missed and review our expert commentary on the Super Bowl ads, as our panel shared their first take on […]

Management

Get To Know: Nick Pahade, Poptent CEO & Video Marketing Commentator For The #HashtagBowl

With over 17 years of digital marketing experience  across media and digital agencies, eCommerce and technology platforms, Nick Pahade is currently spearheading Poptent’s efforts to address the surging demand for video content that is well-produced and delivers an authentic voice to the audience. Considering the current frenzy marketers are in to create the next great viral […]

Experience

Where To Watch All The 2014 Super Bowl Ads Online

UPDATE: Click here to watch our 2015 Super Bowl Commercials playlist. With just days to go before Super Bowl XLVIII, many of this year’s expected Super Bowl advertisers have been rushing to release full versions of their commercials that will air nationally during the big game. While it may be taking out some of the […]

Management

Meet Peter Shankman, Guest Commentator For Marketing Land’s 2014 #HashtagBowl

All right, so many of you may already ‘know’ Peter Shankman, as active as he is on various social networks. You may also recognize him as a published author, entrepreneur and public speaker who is not shy about sharing his views on branding, improving customer service, social media, PR, marketing and advertising. Peter Shankman is best known […]

Performance

Introducing The Marketing Land #Hashtag Bowl: 2014 Edition

Are you ready to see the battle of the social networks during Super Bowl XLVIII? Marketing Land is set to kick off Super Bowl advertising season with our third annual #Hashtag Bowl — your front row seat to see how all the social media platforms stack up against each other in Super Bowl ad mentions. […]

Experience

Sundance 2014: Movies, Marketers Work To Produce Online Buzz

The annual 10-day Sundance Film Festival has officially kicked off in Park City, Utah, which means hordes of film industry execs, Hollywood talent and documentary makers from around the world have taken over the ski town’s Main St. While the festival continues to stick to its core values and vision set forth by founder Robert […]

Performance

SLIDESHOW: The Periodic Table Of SEO Success Factors Explained

In 2014,  we updated our popular Search Engine Land  Guide To SEO with a quick slideshow summarizing the key factors of successful search engine optimization. The Search Engine Land Guide to SEO slideshow and companion guide explains each of the success factors in more detail over the course of nine chapters, each filled with additional resource links, SEO tips […]

Management

Fox Movies Releases Google Logo Look-a-Like “The Internship” Teaser Movie Poster

Last week, the marketing team at Twentieth Century Fox gave Collider.com an exclusive teaser image of the official movie poster for “The Internship” – the film that features Vince Vaughn and Owen Wilson as interns working for Google. The official movie poster smartly plays off the recognizable Google logo and search function: Unfortunately, at press time, […]