Martech: Martech is Marketing Logo
  • Topics
    Transformation
    Operations
    Data
    Experience
    Performance
    Management
    Special Reports
    All Topics
  • Conference
  • Webinars
  • Intelligence Reports
  • White Papers
  • What is MarTech
    Mission
    Team
    Newsletter
    Search Engine Land
    Third Door Media

Processing...Please wait.

MarTech » Customer & Digital Experience » Meet Netflix, NPR, and The New York Times at MarTech

Meet Netflix, NPR, and The New York Times at MarTech

The New York Times, NPR, Adobe, JP Morgan Chase, Nordstrom, Netflix, and Zillow have all mastered the three pillars of martech success: marketing, technology, and management. And what’s more — they’re eager to share their knowledge, experiences, and lessons learned to help you overcome your own workplace challenges. Attend MarTech®, April 3-5 in San Jose. […]

Scott Brinker on January 30, 2019 at 11:37 am

The New York Times, NPR, Adobe, JP Morgan Chase, Nordstrom, Netflix, and Zillow have all mastered the three pillars of martech success: marketing, technology, and management. And what’s more — they’re eager to share their knowledge, experiences, and lessons learned to help you overcome your own workplace challenges.

Attend MarTech®, April 3-5 in San Jose. You’ll walk away with proven strategies for constructing successful playbooks, validating initiatives, unifying teams, and maximizing ROI.


Drive Impressive Results, Design Amazing Customer Experiences, And More

Here’s a look at what you’ll learn from these leading brands:

  • Applying Product Management to Martech at the New York Times – with Pamela Della Motta, Director of Product, Marketing Technology, and Kristian Kristensen, VP for Engineering, at The New York Times
  • Marketing Data Science and Your Data Strategy – with Jason Mestrits, Senior Manager Data Science & Analytics at Nordstrom
  • Measure What Matters: Data Strategy to Drive Results – with Jennifer Brett, Head of Americas Insights at LinkedIn
  • Quasi Experimentation at Netflix – with Mike Pow, Senior Product Manager, Experimentation Platform at Netflix
  • How Martech Empowers (or Absorbs) Five Modern “Chiefs” in Marketing – with Shawn Goodin, Chief Marketing Technology Officer, at JP Morgan Chase
  • Personalizing User Experience: Beyond A/B Testing – with Aaron Wroblewski, AI Software Engineering Manager at Zillow
  • The New Era of V-Commerce: What Marketers Need to Know about Alexa, Siri and the AI Revolution – with Meg Goldthwaite, Chief Marketing Officer at National Public Radio

See the complete MarTech agenda.

Register NOW & save up to $600

Pick your ideal pass and register now!

  • All Access: Unlock the full program — all conference sessions and networking events, the Expo Hall, mobile app, hot meals, WiFi, and more. Book now and save $300 off on-site rates!
  • All Access + Workshop Combo (best value!): Add an expert-led workshop to your All Access pass for an immersive, intimate learning experience. Topics include buying marketing technology, agile marketing, creating connected experiences, customer data platforms, and building a badass marketing team. (Workshop-only passes are also available!) Book now and save $600 off on-site rates!
  • Expo+: More interested in meeting vendors and networking? Pick up a FREE Expo+ pass and enjoy unlimited access to our Expo Hall, full-length Solution Track sessions, sponsor presentations in the Discover MarTech theater, downloadable speaker presentations, refreshments, free WiFi, and more.

Hope to see you there!

Psst… Think you have an award-winning marketing technology stack? Enter the 2019 Stackies, sponsored by Airstack, for a chance to be recognized by the MarTech community!


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


New on MarTech

    Marketing operations talent is suffering burnout and turnover

    Antitrust bill could force Google, Facebook and Amazon to shutter parts of their ad businesses

    Unveiling our first MarTech Intelligence Report on email marketing platforms

    How product analytics can unite marketing and product teams to boost customer lifetime value

    Create a B2B GTM strategy that buyers, execs and revenue teams love

About The Author

Scott Brinker
Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.

Related Topics

Customer & Digital ExperienceMarketing Management

Get the daily newsletter digital marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS

June 7, 2022: Master Classes

September 28-29, 2022: Fall

Start Discovering Now: Spring

Learn More About Our MarTech Events

June 14-15, 2022: SMX Advanced (virtual)

November 14-15, 2022: SMX Next (virtual)

March 8-9, 2022: Master Classes (virtual)

Learn More About Our SMX Events

Webinars

Take a Crawl, Walk, Run Approach to Multi-Channel ABM

Content Comes First: Transform Your Operations With DAM

Dominate Your Competition with Google Auction Insights and Search Intelligence

See More Webinars

Intelligence Reports

Enterprise SEO Platforms: A Marketer’s Guide

Enterprise Identity Resolution Platforms

Email Marketing Platforms: A Marketer’s Guide

Enterprise Sales Enablement Platforms: A Marketer’s Guide

Enterprise Digital Experience Platforms: A Marketer’s Guide

Enterprise Call Analytics Platforms: A Marketer’s Guide

See More Intelligence Reports

White Papers

Reputation Management For Healthcare Organizations

Unlock the App Marketing Potential of QR Codes

Realising the power of virtual events for demand generation

The Progressive Marketer’s Ultimate Events Strategy 2022 Worksheet

CMO Guide: How to Plan Smart and Pivot Fast

See More Whitepapers

Receive daily marketing news & analysis.

Processing...Please wait.

Topics

  • Transformation
  • Operations
  • Data
  • Experience
  • Performance
  • Management
  • All Topics
  • Home

Our Events

  • MarTech
  • Search Marketing Expo - SMX

About

  • What is MarTech
  • Contact
  • Privacy
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS

© 2022 Third Door Media, Inc. All rights reserved.