MarTech Minute: Free Airtable Pro for humanitarian causes, Salesforce sunsets 3 features

A quick round up of the latest marketing technology news and announcements.

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HUMANITARIAN MARTECH. Work collaboration platform Airtable is offering a free version of its Airtable Pro plan for the next three months for any non-political organizations managing humanitarian efforts related to the coronavirus. It is also giving everyone access to its remote live training sessions, a resource that was previously only available to enterprise teams. Anyone who wants to take advantage of the Airtable Pro offer can complete this registration form and Airtable will respond within approximately one business day. The company also has plans to give access to students and schools transitioning to remote classes. Why we care: We are in uncharted territory and charitable moves like this help our community see what can be done and how we can use our tools to lift up the greater good. It’s also worth remembering when systems and networks are down because platform bandwidths are being stretched that we’re all trying our best. Source: Airtable

FEATURES, FORMERLY. Salesforce sent an email to users this week announcing it was retiring the following three features: its paid Data Recovery service, the platform’s Apex:flash component and support for Lightning Experience with Microsoft Edge Legacy. Going forward, the company will be sending a “Feature Retirement” monthly digest listing whatever features are scheduled to be shuttered. All listings will include a link to an article explaining why the feature is being retired and its end date. Why we care: Managing a martech stack is difficult enough, but staying on top of which features are being terminated is a whole other — but completely necessary — matter. For example, the Salesforce Data Recovery feature, which is being shuttered July 31, means any users that pay for this service will need to rely on Salesforce’s native options to back up their data. It’s also worth noting that if a company was paying for the service, they’ll need to revisit their payment terms to make sure they’re not budgeting for a feature that no longer exists. Source: Salesforce

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About the author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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