Marketing Day: ShareIQ’s free social tool, Facebook’s latest user data issue & more
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
Amy Gesenhues on June 4, 2018 at 4:00 pm | Reading time: 2 minutes
Here’s our recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- ShareIQ releases a free tool to measure the value of image-based earned media on Facebook
Jun 4, 2018 by Barry Levine
The firm, based in New York City and Berlin, says the new self-service tool is the first free tool of this kind. - Facebook faces more scrutiny, this time for sharing user data with device makers
Jun 4, 2018 by Amy Gesenhues
According to a New York Times report, Facebook shared user data with at least 60 device makers, including Apple and Samsung. - Nebula Genomics readies a marketplace to sell a precious dataset: You
Jun 4, 2018 by Barry Levine
In partnership with startup Longenesis, the blockchain-based marketplace will be decentralized, encrypted and compliant with GDPR.
Recent Headlines From MarTech, Our Sister Site Dedicated To Marketing Technology:
- Tobii Pro releases analytics for its eye-tracking + VR
Jun 4, 2018 by Barry Levine
A year ago, the eye-tracking firm released an integration with the HTC Vive VR headset, but data analytics required a programmer.
Online Marketing News From Around The Web:
- 4 Things You Must Consider Before Building Social Video, Simply Measured
- 5 Content Marketing Ideas for July 2018, Practical Ecommerce
- 8 Copywriting Techniques to Boost Email Conversions, Content Marketing Institute
- How GDPR Affected Your Email Metrics – And What to Do About It, MarketingProfs
- Privacy Concerns May Not Hurt Facebook, But Rising CPMs Might, AdExchanger
- Putting Intelligent Content to Work, CMS Wire
- Study: For voice shopping, Google Assistant edges ahead of Amazon Alexa, Mobile Marketer
- Why user-generated content can be a key differentiator for brand marketers, Econsultancy
- Worried About the Gen Z Social Media Exodus? 3 Creative Ways Your Business Can Respond, Small Business Trends
Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. MarTech is owned by Semrush. Contributor was not asked to make any direct or indirect mentions of Semrush. The opinions they express are their own.
Related stories
About the author
Contributor
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.