Marketing Day: September 25, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Study: Android Owners “More Complacent” Than iOS Users When It Comes To Browser Choice Most iPhone and Android owners overwhelmingly tend to use the default browser on their devices, though some […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- Study: Android Owners “More Complacent” Than iOS Users When It Comes To Browser Choice
Most iPhone and Android owners overwhelmingly tend to use the default browser on their devices, though some have downloaded and use alternatives according to a new analysis from Chitika. The company looked a week’s worth of traffic from US and Canadian sites, amounting to “hundreds of millions of online impressions from [the Chitika] ad network […]
- StumbleUpon Gets “Pinterest-y” New Redesign & Enhanced Functionality
Last week StumbleUpon launched a new-look iOS app with a slew of new features. Today, the revamped StumbleUpon rolls out for web users. The layout looks quite similar to Pinterest, and even includes new “Pinterest-esque” lists. The new design also features the slick StumbleDNA that uses color to categorize content by topic: Each user has […]
- MySpace Is Back. Again. This Time With A Super Sleek Music-Oriented Look
It’s been four years since MySpace has been relevant as a social network. Despite the mass community exodus to other social networks, the new Justin Timberlake-led ownership team is still attempting to revive it. A new teaser video was released yesterday that gave users a sneak peak at an upcoming redesign: While the design is […]
- Google Survey Reveals What Users Want From Mobile Sites
With its latest survey Google has affirmed that smartphone owners want sites to be optimized for their smaller screens and are inclined to abandon those that aren’t. There’s nothing especially revealing or controversial in these findings. What’s more interesting about the data Google is releasing this morning has to do with the features and capabilities […]
- Photo Tour: Google’s Surprise-Filled New York City Office, Including Digital Bookshelf
Google’s headquarters in Mountain View, California, is well known. The Googleplex, as it’s commonly called, sports everything from a T-Rex to a replica of SpaceShipOne. But Google’s second largest office in New York City has plenty of sights to see of its own. I’ve been to Google’s New York office several times since it officially […]
- 12 Content Research Tools You Should Be Using
When it comes to content marketing research, there are a lot of tools at your disposal — so many that it can be overwhelming. From keyword tools and question-and-answer sites to open discussion forums and backlink analyzers, there are tools designed to help you with every step of your content marketing research. But don’t let […]
- California Governor Brown To Sign Autonomous Vehicle Law At Google Today
California is about to become the third state in the US with legislation designed to explicitly allow autonomous vehicles to be tested. California Governor Jerry Brown will sign the new law today at Google’s headquarters in Mountain View. Yesterday afternoon, on Google’s video channel, I noticed a new live stream page that went up saying […]
- Five Days Later, Feedburner Restores Feed Counts
They’re back. It took almost five days, but feed counts are now showing again in Feedburner’s dashboard. While the feed counts are back, I’m missing five days worth of stats. Feedburner is reporting zero subscribers for September 18-22 in my account, and presumably in all accounts. On Thursday night, I first noticed that the counts […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- Eric Schmidt Floats Idea Of A Yahoo-Google Search Partnership
- The Good & Bad Scenarios About Why Google Hasn’t “Done Anything Yet” About Google Maps For iOS
- 11 Things To Ask Yourself When Optimizing Content
- Google To Proactively Police Ad Sitelinks For Duplicate Landing Pages
- How To Expand Your Keyword Portfolio For Global Leads & Sales
- Google On iOS 6 Maps App: “We Haven’t Done Anything Yet”
Online Marketing News From Around The Web:
Affiliate Marketing
- Thomas Cohn: Legal Challenges For Online Affiliate Marketing, Small Business Trends
Analytics
- 55+ Google Analytics Custom Alerts, www.lunametrics.com
Blogs & Blogging
- 21 Signs You’re Addicted to Blogging, bestbloggingtipsonline.com
- 5 Tools to Help Your Blog Stand Out, blog.shareaholic.com
- Guest Blogging Isn’t Difficult, Yet So Few Get It Right, thefuturebuzz.com
- Seventeen Ways To Improve Your Blog – Case Study, www.seomoz.org
- The Stench of Anonymous Blogging, www.marketingpilgrim.com
Business Issues
Content Marketing
- Create Your Own Damn News, www.seo.com
- Why Content Marketing is the New Branding, www.copyblogger.com
Conversion Optimization
- How to Turn Traffic into Revenue, Techipedia
- The Importance of A/B Testing: 24 Reasons to Test EVERYTHING, www.wordstream.com
Copywriting, Design & Usability
- Optimizing JavaScript for Better Web Performance, www.searchenginepeople.com
Display & Contextual Advertising
- PPC Myth Busting! Myth 9: Remarketing Images & Display Images Should Follow The Same Best Practices, PPC Hero
- Soul-searching in the world of display advertising, econsultancy.com
- The Power of Reverse Path Remarketing with AdWords for Video – And More From Manny Rivas at #SMX East, www.searchenginejournal.com
Domaining
- Donuts Inc.’s major play for new Web domain names raises eyebrows, Washington Post
- Sedo GreatDomains auction ends Thursday. Here’s a look., domainnamewire.com
Mobile Marketing
- 72% of Consumers Expect Brands to Have Mobile-Friendly Sites, AdWeek
- Survey: Developers say Facebook could face mobile disruption; Windows 8 holds promise but far from sure thing, seattletimes.com
- What to expect in the mobile space the rest of the year, www.zdnet.com
Other Items
- Medium, Twitter Co-Founders’ New Site, Will Open to Public Next Year, allthingsd.com
- Want To Download Chrome or Opera On iOS? You Must Be 17+, Search Engine Roundtable
Search Marketing
- Mozscape Correlation Analysis of Recent Google Algorithm Changes, www.seomoz.org
- 10 SEO Myths Debunked, socialfresh.com
Social Media
- Five Tips for Getting More Shares on Your Content, spinsucks.com
- Get on Google Plus or get left behind, econsultancy.com
- How Journalists Are Using Pinterest, Read/Write Web
- Infographics are not a Social Media Strategy: The need for social producers, www.briansolis.com
- Keep up with close friends no matter how far they roam, with new notification settings, blog.foursquare.com
- Sentiment for #NFL plummets with replacement refs, about.topsy.com
- The Ultimate Guide To Defeating EdgeRank For Facebook Page Owners, tweakyourbiz.com
- Twitter Cofounder Suggests A Replacement For The Follower Count, www.buzzfeed.com
- When social media is not social media, www.marketingmag.com.au
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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