Marketing Day: December 31, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

• Marketing Land’s Most Read Stories Of 2012

  What were our most popular stories on Marketing Land over the past year? Below, the news stories that were published in 2012 that were read the most: Microsoft To Make Same Privacy Change Google Was Attacked For; No One Seems To Care (October) Hands-Off: Microsoft Surface Tablet Review (June 2002) Schmidt: Google+ Not Favored, Happy To Talk […]

• Accomplishments, Complaints & Predictions: The Ultimate 2012 Year-End List

  Well, it’s that time of year again: time to squeeze in every little bit of revenue before the 2012 books close; time to take every last day of vacation before they magically disappear at the stroke of midnight on December 31st; and, perhaps most importantly, it’s that time of year when a whole host of year-end […]

• Infographic: The Year In Social Media, A 2012 Recap

  What happened in social media over the past year? In 2012, everything from President Obama holding a Google Hangout to Facebook buying Instagram and going public to the Pope joining Twitter and Psy’s Gangnam Style breaking one billion views on YouTube. The folks at The SEO Company working with NowSourcing produced a nice infographic documenting some […]

• Foursquare To Show Full Names & Share More User Data With Businesses

  Over this holiday weekend Foursquare rolled out some rather large privacy changes that affect all users of the service. The biggest change? The fact that users will now have to display their full name rather than a first name with last initial. This change will occur at the end of January and was released in conjunction […]

• Element-Level Display Advertising — Evolution In Progress

  I believe display advertising is actually in its infancy. There are powerful dynamic variables at work that are creating major challenges for the advertising technology industry at large. Depending on the vendor, its technology stack and its level of commitment to legacy beliefs, this is either a problem that is of concern or the opportunity […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

• Search Engine Land’s Most Read Stories Of 2012: Google Places Goes Google+, Panda, Penguin & More
• Required Reading For Enterprise SEO’s: The Top 25 Posts Of The Year
• 13 Semantic Markup Tips For 2013: A Local SEO Checklist
• eBay Offers A Mobile Search Shortcut For Online Stores
• Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days
• 50 Million Pages Removed From Google This Year Due To DMCA Piracy Reports
• Google’s Doodle Of Doodles For New Years Eve 2012
• “Not Deliberate” Says Google, On Google Finance Showing Apple Stock Chart For “Sell”
• Search & Analytics Year In Review

Online Marketing News From Around The Web:

Analytics

• Using Google Analytics to Generate Leads and A Tool to Help, lunametrics.com
• Why Cant SEOs Trust Their Own Results – an Irish Case Study, searchbrat.com

General Internet Marketing

• The History of Google Adwords, ppc.org
• A Web Marketing Consultant’s New Year’s Resolutions, SEOmoz

Internet Marketing Industry

• The Two Most Powerful Words in Discount, PPC Hero®

Mobile/Local Marketing

• Holiday Shopping More Mobile Than Ever, eMarketer

Social Media

• More proof that social media experts aren’t, CNET Mobile
• 5 Ways to Automate Your Pinterest Marketing Strategy, blog.kissmetrics.com
• Advanced Facebook Ads: How to Beat Disapproval, Search Influence
• Facebook Fixes Flaw, Restores ‘Midnight Delivery’ Messaging App, thenextweb.com