Martech: Martech is Marketing Logo
  • Topics
    Digital Transformation
    Marketing Operations
    Data
    Customer & Digital Experience
    Performance Marketing
    Marketing Management
    Special Reports
    All Topics
  • Conference
  • Webinars
  • Intelligence Reports
  • White Papers
  • What is MarTech

Processing...Please wait.

MarTech » Marketing Management » Marketing Day: AdSense quality changes, Quora CPM ads & 280-character tweets

Marketing Day: AdSense quality changes, Quora CPM ads & 280-character tweets

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Amy Gesenhues on October 30, 2018 at 4:00 pm | Reading time: 3 minutes

Here’s our recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • AdSense users will have to submit all new sites for verification
    Oct 30, 2018 by Ginny MarvinNo more adding existing code to new sites without AdSense review and approval.

  • Best practices for tag management and governance
    Oct 30, 2018 by Digital Marketing DepotTag governance can be a complicated process. With the growing availability of tag-driven marketing and data platforms, it’s more important than ever to monitor the tags on your site, as well as what data they’re collecting and the overall impact they may have. But who in your organization is in charge of monitoring tags? Are […]

  • Advertisers can now use CPM bidding to buy Quora ads
    Oct 30, 2018 by Robin KurzerAdvertisers now have three different ways to bid on Quora ads: CPM, CPC and target CPA.

  • Despite 280-character expansion, short Tweets are still the norm
    Oct 30, 2018 by Amy GesenhuesAfter increasing Tweets to 280 characters a year ago, Twitter says the most common length of a Tweet is still under 35 characters.

  • How to boost search rankings using only your internal linking strategy
    Oct 30, 2018 by Sponsored Content: OnCrawlLinks, even within a website, show relationships between content. They transfer value and importance between pages. Even more importantly, internal links define your website’s structure. They help users to navigate and search engines to understand your website. A healthy internal linking strategy makes it easier for your pages to be indexed and to rank, as well […]

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

  • Best practices for tag management and governance
    Oct 30, 2018 by Digital Marketing DepotTag governance can be a complicated process. With the growing availability of tag-driven marketing and data platforms, it’s more important than ever to monitor the tags on your site, as well as what data they’re collecting and the overall impact they may have. But who in your organization is in charge of monitoring tags? Are […]

  • Research firm Ipsos buys social listening platform Synthesio
    Oct 30, 2018 by Barry LevineThe move is the latest in a series of acquisitions and mergers that are turning social media platforms into larger suites of tools.

Online Marketing News From Around The Web:

  • ‘We’re getting smarter’: Audience development shifts focus from Facebook traffic to generating revenue – Digiday, Digiday
  • 5 issues most likely to cause holiday e-commerce outages, Retail Dive
  • 7 Types of Content That Work Regardless of Industry, Vertical Measures
  • Building an Ecommerce Business: Paid Acquisition, Practical Ecommerce
  • How to Build Customer Loyalty, One Connection at a Time, CMS Wire
  • How To Improve B2B Content Marketing With Marketing Automation, KoMarketing
  • What Is The Future Of A Universal Ad ID?, AdExchanger
  • Why Organic Marketing Is Here to Stay and How to Add It to Your Strategy, Marketo

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


New on MarTech

    Webinar: The key to email marketing success
    The FTC weighs in on customer data privacy
    Whatever happened to customer journey orchestration?
    The latest jobs in martech
    B2B buyers are much more concerned about a company’s values than the general public

About The Author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

Related Topics

Marketing Management

Get the daily newsletter digital marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS The MarTech Conference logo.

September 28-29, 2022: Fall

Start Training Now: Master Classes

Start Discovering Now: Spring



The SMX Conference logo.

Start Training Now:: SMX Advanced

November 14-15, 2022: SMX Next

March 8-9, 2022: Master Classes

Webinars

Tracking Growth From Organic Search

Beyond the Buzzword: Transform Digitally to Drive Organic & SEO Growth

Leap or Linger: Determining Which Ad Platforms to Test for Your B2B Brand

See More Webinars
Intelligence Reports

Enterprise Marketing Performance Management Platforms: A Marketer’s Guide

Enterprise Customer Journey Orchestration Platforms: A Marketer’s Guide

Enterprise Account-Based Marketing Platforms: A Marketer’s Guide

See More Intelligence Reports
Featured White Paper

The CMO’s Formula To 3x Your Digital Marketing Campaign Results

See More Whitepapers
Search Our Site

Receive daily marketing news & analysis.

Processing...Please wait.

Topics

  • Transformation
  • Operations
  • Data
  • Experience
  • Performance
  • Management
  • All Topics
  • Home

Our Events

  • MarTech
  • Search Marketing Expo - SMX

About

  • What is MarTech
  • Contact
  • Privacy
  • Terms Of Use
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS

© 2022 Third Door Media, Inc. All rights reserved.