Infographic: All About How People Share On Pinterest

Pinterest is one of the hot social media sites to emerge over the past year or so. Need a stat rundown on who uses it (hint: moms are big), how they use it (think iPads), when and what they share? The folks at ShareThis have compiled an infographic based on Pinterest interactions they see through the ShareThis network:

As you can see, ShareThis says iPads are used more than any other device for interacting with Pinterest, responsible for nearly half the Pinterest shares it sees.

Food leads the percentage of shares at 18%, followed by parenting items at 16% and fashion at 10%.

Unlike Facebook and Twitter, the peak sharing time for Pinterest is at night. And mothers are seens as big Pinterest sharers, making up nearly 30% of shares.

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Marketing Technology

Martech is a conference for the growing community of senior-level, hybrid professionals who are both marketing-savvy and tech-savvy: marketing technologists, creative technologists, growth hackers, data scientists, and digital strategists.