Google Announces Google+ Events With Google Calendar Integration

Today at Google I/O senior Vice-President of Social Business, Vic Gundotra, announced a long awaited feature for Google+, Google+ Events.  The best part of Google+ events, the synchronization into Google Calendar.  This was rumored a few weeks back, and is in fact true.  If a user responds ‘yes’ to an event, it will automatically show up in their calendar. […]

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Today at Google I/O senior Vice-President of Social Business, Vic Gundotra, announced a long awaited feature for Google+, Google+ Events.  The best part of Google+ events, the synchronization into Google Calendar.  This was rumored a few weeks back, and is in fact true.  If a user responds ‘yes’ to an event, it will automatically show up in their calendar.

If the Google calendar integration is the best feature of Google+ Events, a “themeing” ability has to be second place.  Users will be able to set a specific theme for the event that will show in the invitation and event page.  This theme will also be pulled into Google Calendar.

Google+Events

The events page will also allow users to post photos or go into “party mode” where you can quickly snap photos from your smartphone that go directly to the event page:

Partyy Mode

So basically the Google+ Events page can act as a photo gallery for everyone who actually intended the event.  All photos will also show in chronological order so you can see just how exactly the event went down.


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Greg Finn
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Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.