Facebook’s Q3 2016 earnings report in 7 charts
The numbers that matter from Facebook's latest quarterly earnings report and what they say about the social network's ad business.
Facebook makes a lot of money…
… and the money it makes from advertising keeps growing at a steady pace…
… because a lot of people use Facebook…
… especially on their phones…
… which has convinced advertisers that Facebook’s mobile audience is really valuable…
… making each member of Facebook’s audience increasingly more valuable…
… and enabling Facebook to sell more ads at higher prices.
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