Facebook’s “Add A Link” Search Feature May Make Mobile Sharing Even Simpler

One of the biggest struggles when sharing a post to Facebook from your mobile device is the flipping back from browser to app and copy-pasting of URLs. That may soon be going the way of the dinosaurs thanks to a new “Add A Link” feature from Facebook.

Instead of toggling back and forth between programs on one’s phone, the “Add A Link” feature will allow users to perform a quick search to find relevant URLs to  share. They will have the ability to quickly view the story then share along with their text update. According to TechCrunch a Facebook Rep stated:

“We’re piloting a new way to add a link that’s been shared on Facebook to your posts and comments.”

This will cut out the middle man in the process – search engines. Instead of have to find a story or look up a URL, this meaningful change could save time — and more importantly — keep users on Facebook throughout the entire experience. If this feature takes off, it may behove marketers and publishers to further focus on getting their stories featured for hot topics and important happenings.

For more information see the post on TechCrunch. Image courtesy of TechCrunch.

About The Author

Greg Finn

Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.