Curation Firm Has Pushed 25 Billion Social Updates Off Of Devices & Onto To Digital Displays Near You

If social curation & integration firm Mass Relevance has its way, you’ll have social content surrounding you in the offline world. As of today, they’ve reached a new milestone as they’ve  integrated more than 25 billion pieces of social content on digital displays around the world. In 2011, Mass Relevance became the first Certified Twitter partner […]

Mass-RelevanceIf social curation & integration firm Mass Relevance has its way, you’ll have social content surrounding you in the offline world. As of today, they’ve reached a new milestone as they’ve  integrated more than 25 billion pieces of social content on digital displays around the world.

In 2011, Mass Relevance became the first Certified Twitter partner that was licensed to re-syndicate Twitter content for display, and they also tie in updates from Facebook, Instagram, Google+ and YouTube. This curated social content is pushed to the following mediums:

  • TV and second screen
  • Billboards
  • Stadium displays
  • Websites
  • Mobile apps
  • Conference centers
  • In-store displays

Founder and CEO of Mass Relevance Sam Decker stated the following about the new milestone in a recent release:

“We’ve curated billions of social conversations and photos into the largest scale TV, brand and sport experiences. Our innovation continues with several patents pending and plans to double our R&D team over the next year.”

For more information, see the official press release from Mass Relevance.


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About the author

Greg Finn
Contributor
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.