Voice queries are leading to new pools of intent-driven, contextual, real-time data that marketers can use to develop customer-centric engagement strategies.
Contributor Steve Tutelman advocates for three important attitude shifts that can enable your organization to use data efficiently and effectively.Steve Tutelman | Mar 16, 2018 at 9:56 am ET
Contributor Steve Tutelman explains how voice search is bringing marketers closer to the customer.Steve Tutelman | Jan 17, 2018 at 4:48 pm ET
Columnist Steve Tutelman examines retailers’ Google Shopping performance from Thanksgiving to Cyber Monday, revealing how consumers are changing their approach to the holiday shopping season.Steve Tutelman | Dec 21, 2017 at 11:00 am ET
Shoppers expect visuals to cater not just to product search, but also to discovery. Columnist Steve Tutelman examines how this impacts holiday selling.Steve Tutelman | Nov 6, 2017 at 11:44 am ET