B2B marketers should quit treating millennials like previous generations
It's time to catch up with B2C players and speak their language.
Keith Richey is Senior Director of Marketing for LinkedIn Marketing and Sales Solutions. In his role, Keith leads a team that looks after regional marketing, demand generation, and marketing communications. Prior to LinkedIn, Keith worked in advertising at Ogilvy & Mather and Young & Rubicam. He lives in San Francisco with his wife and two sons.
It's time to catch up with B2C players and speak their language.
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Keith Richey | Nov 7, 2018 at 2:44 pm ET