Domenico Tassone

About Domenico Tassone

Domenico Tassone is the VP of Digital Capabilities at The Encima Group (TEG). As a digital marketing veteran, Domenico possesses a wealth of experience in digital analytics and operations, having previously held a leadership role with Sears Holdings Corp, where he turned around display media measurement and targeting from an after-thought to a Center of Excellence. Prior to that he held critical digital marketing posts at Walmart.com, Grey San Francisco, IBCTV, Real Media and The Military Channel. He is advisor to Signal, a cross-media technology company, and is author of Tip of The Spear, a blog about digital media, analytics and ad technology.