Webinar: An easy-to-use, actionable ABM framework (finally!)

Proven examples to help you execute your account-based programs.

Chat with MarTechBot
Shutterstock 749581432

ABM is more than just another marketing channel to add to your mix. It’s a complete go-to-market strategy that requires new processes, better collaboration, and more accountability.

But don’t let that intimidate you. We’re here to help you get started and create a clear path for iteration and scalability.

Register today for “Take a Crawl, Walk, Run Approach to Multi-Channel ABM” presented by Terminus.


Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.


About the author

Cynthia Ramsaran
Contributor
Cynthia Ramsaran was director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor's and MBA from St. John's University.

Fuel up with free marketing insights.