Top Google+ Brands See 1400% Follower Lift In February

As Google+ keeps on growing, brands are now reaping the benefits of getting involved early.  In a recent report from BrightEdge, a massive growth spurt for top brands was uncovered.  Compared to December’s numbers, the number of people with top 100 Google+ brands, in their circles was up over 1400% in February.

 In December the top 100 brands collectively had 222,000 followers.  In February, this number was over  3 million.   Google+ brand pages have only been around since their official launch on November 7th.  Some notable numbers include a 187x increase for Coca-Coca and H&M taking the spot as top brand with 462k followers.  Google themselves have 7 million likes on Facebook, yet only have 194k followers on Google+.

While this information is positive for Google’s social network,  it also notes the absence of other major brands.  Those missing include:

• Apple
• Microsoft
• Goldman Sachs

This corroborates other reports that have shown the lack of real “top” brands on the network.  For more information see the full BrightEdge report.