Martech: Martech is Marketing Logo
  • Topics
    Digital Transformation
    Marketing Operations
    Data
    Customer & Digital Experience
    Performance Marketing
    Marketing Management
    Special Reports
    All Topics
  • Conference
  • Webinars
  • Intelligence Reports
  • White Papers
  • What is MarTech

Processing...Please wait.

MarTech » Marketing Management » Marketing Day: October 17, 2012

Marketing Day: October 17, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: New LinkedIn Profile Lets Users Visualize Relationships & Gain Better Insights LinkedIn has been been updating, enhancing and redesigning ferociously over the past few months. Now, the most common page, the […]

Matt McGee on October 17, 2012 at 5:00 pm | Reading time: 5 minutes

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • New LinkedIn Profile Lets Users Visualize Relationships & Gain Better Insights

    LinkedIn has been been updating, enhancing and redesigning ferociously over the past few months. Now, the most common page, the profile page, is receiving a facelift. Changes to the page will allow for easier editing, better visualizations with a unified design. The first thing that most users will note is the clean, streamlined design. With subtle colors, larger images […]

  • Twitter Offering $100 To Get Users To Advertise

    This email arrived in my In box just a few moments ago: As you can plainly see, Twitter has started offering users $100 in an effort to encourage more advertising sign-ups. What’s not clear to me — and I’ve reached out to Twitter Communications to learn more — is who all is getting these emails […]

  • The Formula Behind The Facebook “Like” Number

    Facebook’s private messages spawned quite an uproar last week when it was uncovered that messages were not only being crawled, but also used towards the overall “Like data” of a page. One of the important lessons that marketers learned from the situation was that the “Like count” wasn’t really about likes, rather other interactions (and […]

  • Survey: 70 Percent Of SMBs Embrace Social Media, Seemingly Indifferent To Other Marketing Chanels

    A new survey of small business (SMB) members of the local directory and lead-gen site Merchant Circle (owned by Reply.com) finds that a majority are using social media to promote themselves. Yet only small minorities are doing anything else; and most survey respondents resist paying for advertising or other marketing services. The online survey ran […]

  • Study: 70 Percent Of Pinterest Users Are There For Shopping Inspiration

    This should come as no surprise to anyone that’s done more than just take a quick glance at Pinterest: Consumers rely heavily on the site when they’re looking for product- and shopping-related inspiration. It’s also, as I’ll explain below, good news for Pinterest’s future business plans. A recent BizRate Insights study compared why online shoppers […]

  • Webcasts Next Week: What Makes an Ad Great? – Tues 10/23 and Link Building Demystified – Thurs 10/25

    Our sister site, Digital Marketing Depot, will host two webcasts next week: On Tues, October 23 at 1 PM, Matt Van Wagner and Dave Schwartz will present “What Makes an Ad Great? Don’t Just Keep Guessing, Prove It!.” They’ll discuss the two critical steps to developing perfect ads – creative techniques and conversion analysis. Then […]

  • Forget Holiday, It’s Budget Season!

    In all of my schooling, I only ever failed one class: Intro to Mathematics. As I write that sentence, a wave of embarrassment washes over me. Failing Math 101 is pretty hard to do (I mean it was an 8 a.m. class my freshman year in college, so perhaps that had something to do with […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

  • 6 Underrated Content Marketing Assets For B2B SEO
  • Romney’s “Binders Full Of Women” Takes Over Google Images
  • WebmasterWorld Sold To Jim Boykin’s Internet Marketing Ninjas
  • Can You Really Increase Conversions By Decreasing Engagement?
  • How To Jump Start Display Ad Campaigns With Look-A-Likes

Online Marketing News From Around The Web:

Affiliate Marketing

  • Affiliates Gone Green: Eco-Friendly Earning for your Site, blog.skimlinks.com
  • Coupon sites prove attractive for retailers doing affiliate marketing, Internet Retailer
  • Merchants and Affiliates, Beware Cashback & Loyalty Toolbars, Sarah Bundy

Blogs & Blogging

  • Should You Accept Guest Posts?, Search Engine Journal
  • The Ultimate 11-Step Plan to Launching a Successful Business Blog in 6 Months or Less, www.thesaleslion.com

Business Issues

  • Apple Acquires Web App Startup Particle, Retains Several Developers To Work At Cupertino, TechCrunch
  • Exclusive: EBay tests deals on services, takes on Groupon, Reuters
  • Mayer Tells Ad Sales Staff New COO De Castro Will Start in November, allthingsd.com
  • Mayer Tells Staff Barrett Officially Out at Yahoo, allthingsd.com
  • Yahoo Missing A Sales Leader Could Be A Problem, www.businessinsider.com

Content Marketing

  • A Multidisciplinary Approach to Breathtaking Content, www.businessesgrow.com

Conversion Optimization

  • Great user experience (UX) leads to conversions, conversionxl.com
  • What We Can Learn About Landing Page Optimization from the Presidential Candidates, www.ioninteractive.com

General Internet Marketing

  • 5 Ways Your PR Agency Makes You Look Bad, thefuturebuzz.com

Internet Marketing Industry

  • Marketers Increase Digital Media Spend for Multicultural Outreach, eMarketer

Other Items

  • India spews more spam than ever before, report finds, nakedsecurity.sophos.com
  • Google’s data centers: an inside look, Official Google Blog

Search Marketing

  • 10 reasons SEO is like caring for a baby, www.webpagefx.com
  • Find out if the keyword you target are seasonal, www.hallaminternet.com

Social Media

  • A Few Words On Reddit, Gawker, and Anonymity, www.popehat.com
  • How To Block on Pinterest – The Feature We’ve All Been Waiting For, pinleague.com
  • How to Find Influential People With Social Media, www.socialmediaexaminer.com
  • Internal Facebook Tool Lets Select Brands Check Fans’ Affinities, AdWeek
  • Klout Perks Wherever You Go, corp.klout.com
  • Reddit CEO Speaks Out On Violentacrez In Leaked Memo: ‘We Stand for Free Speech’, gawker.com
  • Twitter at the Town Hall Debate, Official Twitter Blog

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


New on MarTech

    Google delayed third-party cookie deprecation: Why and what’s next?
    6 martech contract gotchas to be aware of
    Deflation comes to e-commerce as online prices fall 2% in July
    Webinar: What ad channels work best for your brand?
    Governing AI: What part should marketing play?

About The Author

Matt McGee
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Related Topics

Marketing Management

Get the daily newsletter digital marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS The MarTech Conference logo.

September 28-29, 2022: Fall

Start Training Now: Master Classes

Start Discovering Now: Spring



The SMX Conference logo.

Start Training Now:: SMX Advanced

November 14-15, 2022: SMX Next

March 8-9, 2022: Master Classes

Webinars

Leap or Linger: Determining Which Ad Platforms to Test for Your B2B Brand

SEO Recon: The What, Why, and How for Building Amazing Links

Unlock the Cutting-Edge Potential of QR Codes

See More Webinars
Intelligence Reports

Enterprise Marketing Performance Management Platforms: A Marketer’s Guide

Enterprise Customer Journey Orchestration Platforms: A Marketer’s Guide

Enterprise Account-Based Marketing Platforms: A Marketer’s Guide

See More Intelligence Reports
Featured White Paper

The CMO’s Formula To 3x Your Digital Marketing Campaign Results

See More Whitepapers
Search Our Site

Receive daily marketing news & analysis.

Processing...Please wait.

Topics

  • Transformation
  • Operations
  • Data
  • Experience
  • Performance
  • Management
  • All Topics
  • Home

Our Events

  • MarTech
  • Search Marketing Expo - SMX

About

  • What is MarTech
  • Contact
  • Privacy
  • Terms Of Use
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS

© 2022 Third Door Media, Inc. All rights reserved.