Martech: Martech is Marketing Logo
  • Topics
    Digital Transformation
    Marketing Operations
    Data
    Customer & Digital Experience
    Performance Marketing
    Marketing Management
    Special Reports
    All Topics
  • Conference
  • Webinars
  • Intelligence Reports
  • White Papers
  • What is MarTech

Processing...Please wait.

MarTech » Marketing Management » Marketing Day: MarTech Conference coming to Boston, Cision adds image tracking & more

Marketing Day: MarTech Conference coming to Boston, Cision adds image tracking & more

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Debra Mastaler on August 13, 2018 at 4:00 pm | Reading time: 2 minutes

Here’s our recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • ‘Martech’ is more than software. It’s a tribe. Join us in Boston.
    Aug 13, 2018 by Marketing Land
    “Martech” isn’t shorthand for “marketing technology.” It’s the intersection of marketing, technology and management that fires the imagination and enables the possible: silos come down, agility increases and customer satisfaction soars. Join the community of marketing leaders who share this “grand view” at MarTech®, October 1-3 in Boston.
  • Earned media platform Cision adds image tracking with ShareIQ purchase
    Aug 13, 2018 by Barry Levine
    ShareIQ’s technology is designed to track huge numbers of images across the web, even if they have been slightly modified.
  • Salesforce promotes COO Keith Block to co-chief executive
    Aug 13, 2018 by Robin Kurzer
    The former Oracle executive will share leadership with chairman and co-founder Marc Benioff.
  • The United States finally starts to talk about data privacy legislation
    Aug 13, 2018 by Robin Kurzer
    Despite the US Commerce Secretary’s condemnation of Europe’s GDPR in May, there are signs that federal and state governments are starting to take data privacy seriously.

Recent Headlines From MarTech, Our Sister Site Dedicated To Marketing Technology:

  • Blippar launches indoor visual positioning system to anchor AR
    Aug 13, 2018 by Barry Levine
    Employing machine vision to recognize mapped objects, the company says it can determine which way a user is looking and can calculate positioning down to a centimeter.
  • AI and IA: How artificially intelligent automation is driving scalable marketing
    Aug 13, 2018 by Andy Betts
    What happens when you combine marketing automation and artificial intelligence? Contributor Andy Betts delves into the topic and explores what’s ahead.

Online Marketing News From Around The Web:

  • Activism en Vogue: The Rise of Inclusivity in Marketing to Women, Skyword
  • Discuss and discover TV with Reddit, Reddit Blog
  • Go green with new paperless billing options, Bing Ads
  • How To Promote An eBook When You Have No Money For Advertising, Jeff Bullas
  • How to Safely Share Access to Your Facebook Ads and Google Analytics Data, Social Media Examiner
  • Shoppable Instagram Posts: How Marketers Get Creative With Influencer Marketing, Mediakix
  • Under GDPR, publishers are adopting CMPs for fear of losing out on ad revenue, Digiday
  • Your Complete Guide to Creating an Influencer Marketing Strategy, Alexa

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


New on MarTech

    Webinar: The key to email marketing success
    The FTC weighs in on customer data privacy
    Whatever happened to customer journey orchestration?
    The latest jobs in martech
    B2B buyers are much more concerned about a company’s values than the general public

About The Author

Debra Mastaler
Debra Mastaler is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search marketing conference circuit as a speaker and trainer. Debra serves as a judge for the Landy Awards and is the President of Alliance-Link.com. Connect with Debra on Twitter and LinkedIn to stay in touch.

Related Topics

Marketing Management

Get the daily newsletter digital marketers rely on.

Processing...Please wait.

See terms.

ATTEND OUR EVENTS The MarTech Conference logo.

September 28-29, 2022: Fall

Start Training Now: Master Classes

Start Discovering Now: Spring



The SMX Conference logo.

Start Training Now:: SMX Advanced

November 14-15, 2022: SMX Next

March 8-9, 2022: Master Classes

Webinars

Tracking Growth From Organic Search

Beyond the Buzzword: Transform Digitally to Drive Organic & SEO Growth

Leap or Linger: Determining Which Ad Platforms to Test for Your B2B Brand

See More Webinars
Intelligence Reports

Enterprise Marketing Performance Management Platforms: A Marketer’s Guide

Enterprise Customer Journey Orchestration Platforms: A Marketer’s Guide

Enterprise Account-Based Marketing Platforms: A Marketer’s Guide

See More Intelligence Reports
Featured White Paper

The CMO’s Formula To 3x Your Digital Marketing Campaign Results

See More Whitepapers
Search Our Site

Receive daily marketing news & analysis.

Processing...Please wait.

Topics

  • Transformation
  • Operations
  • Data
  • Experience
  • Performance
  • Management
  • All Topics
  • Home

Our Events

  • MarTech
  • Search Marketing Expo - SMX

About

  • What is MarTech
  • Contact
  • Privacy
  • Terms Of Use
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS

© 2022 Third Door Media, Inc. All rights reserved.