Marketing Day: December 19, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Facebook To Halt Mobile Ad Network Test With No Plans To Roll It Out Those of you looking forward to Facebook rolling out the mobile ad network it’s been testing can […]

on December 19, 2012 at 5:00 pm | Reading time: 7 minutes
Chat with MarTechBot

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • Facebook To Halt Mobile Ad Network Test With No Plans To Roll It Out

    Those of you looking forward to Facebook rolling out the mobile ad network it’s been testing can just keep looking forward for now. Though the test is wrapping up at the end of the year, the social media firm has no plans to expand it anytime soon, as first reported by AllThingsD and confirmed by […]

  • IAB: US Interactive Ad Revenues Hit $9.3 Billion, A Record High, In Q3

    Internet Advertising revenues in the US continue their upward trajectory, climbing to a record quarterly high of $9.3 billion in the July to September period, the Interactive Advertising Bureau (IAB) found in its latest report. That’s 18% higher than the same period in 2011 and a 6% increase from Q2 of this year. IAB execs […]

  • How To Integrate Pinterest Into Your Emails

    More than just a social hub to share images, Pinterest has become a lifestyle brand itself. Exuding a feeling of simple, clean, nearly dreamy — dare I say aspirational — moments of pleasure, it’s actually influencing a new aesthetic style. In fact, one of the common complaints is how spellbinding the Pinterest experience becomes as users […]

  • Step-By-Step: How To Download All Your Tweets With The New Twitter Archive Service

    Gone will be the days of scrolling through pages and pages of your Tweets or Twitter’s clunky search to find something you once posted. Twitter is in the process of rolling out a “Download all your Tweets” feature, which has been formally announced today on the Twitter Blog. To get your archive, go to the […]

  • 8 Storytelling Tips To Enhance Your Content Marketing

    Storytelling has been around long before recorded history, but the way stories are told has changed dramatically throughout the course of time. We’ve evolved from painting the walls of caves to the written word, to plays and movies, to the present ability to tell stories online in the form of videos, blog posts and on […]

  • Report: Watch For ‘Autoplay’ Facebook Video Ads In Coming Months

    So far, 2012 has been the year of the ad for Facebook. Just this year we’ve seen the convergence of related ads in the newsfeed, unreleated ads in the newsfeed, conversion tracking with ads, ads on mobile, ads in the search results, retargeting, even paid exposure on organic content. Whew. What does that leave for next […]

  • Hybrid Google+/Meebo Bar Spotted In The Wild

    Earlier this year Google acquired Meebo, a company known for their javascript based framed social bars and chat applications. The Meebo Bar quickly became the most promising product as websites could leverage the lower portion of user’s screen to help push shares, gain more ad space, and entice users to consume more content. TheNextWeb spotted […]

  • NRA Breaks Silence, Returns To Facebook, Promises “Meaningful Contributions”

    Since the terrible shootings at Sandy Hook school in Newtown, the National Rifle Association — the leading gun advocacy group in the US — has been silent. In fact, it even took down its Facebook page. Now the organization is talking again ahead of a Friday press conference it plans. That includes its return to […]

  • Mobile Ad Forecast Jumps To $4 Billion On Facebook Display Strength, Google Has Most Revenues

    Citing accelerating mobile revenue growth at Facebook and Google, eMarketer has raised its 2012 US full-year mobile ad forecast significantly: from just over $2.6 billion to more than $4 billion. The forecast includes tablet advertising; however eMarketer does not break that out as a separate category or indicate its percentage contribution. I believe the new […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Analytics

Blogs & Blogging

Business Issues

Conversion Optimization

Copywriting, Design & Usability

Domaining

Email Marketing

General Internet Marketing

Internet Marketing Industry

Mobile/Local Marketing

Other Items

Social Media

Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.

Add MarTech to your Google News feed.    Google News

Related stories

New on MarTech

About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Related topics

Marketing management

Fuel up with free marketing insights.

Topics

Our events

About

Follow us

© 2025 MarTech.org is a Trademark of Semrush Inc.

Third Door Media, Inc. is a business-to-business media company. It is the publisher of MarTech and the producer of the MarTech Conference. Third Door Media offers marketing solutions that help vendors connect with an engaged audience of B2C and B2B marketers. The company headquarters is 800 Boylston Street, Suite 2475, Boston, MA USA 02199.