Marketing Day: April 30, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Mark Zuckerberg To Share “Life-Saving” Information On GMA Tomorrow Today Good Morning America (GMA) shared a wall post teasing their interview with Facebook CEO Mark Zuckerberg tomorrow. The post hints that […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- Mark Zuckerberg To Share “Life-Saving” Information On GMA Tomorrow
Today Good Morning America (GMA) shared a wall post teasing their interview with Facebook CEO Mark Zuckerberg tomorrow. The post hints that Zuckerberg will share information that could save lives: There’s also a video preview on the interview from GMA that previews the interview with Robin Roberts. Facebook currently has a “Family Safety Center” that helps to guide users to appropriate content as well as […]
- Argentina, South Korea Add To Google Global Antitrust Woes
On Friday Bloomberg reported that Google was being investigated for antitrust issues in both Argentina and South Korea. The news was obtained from a Google SEC filing. The facts are vague. Both the Argentina and South Korean investigations appear to be ongoing and not new. The South Korean case dates from last year and was […]
- Unredacted FCC Report Shows Google’s “Wi-Spy” Consumer Data Capture Was Intentional
Two weeks ago the FCC released a document that asserted Google had obstructed its investigation into whether Street View WiFi mapping and related consumer “payload data” capture had violated Federal wiretapping laws. It imposed a $25,000 fine for Google’s “forfeiture” (non-compliance with the investigation) but held that there was no legal liability under the federal […]
- Marrying Performance With Brand –The Future Of Dynamic Display
Historically, interactive display advertising has served the singular purpose of supporting direct-response initiatives. This is largely because direct response means there’s a very tangible action to track and measure — making a purchase, filling out a lead-gen form, becoming a member, etc. Brand advertising, however, involves ambiguous milestones that can be difficult to track and […]
- Instagram & Draw Something Show Social’s Better By Design
I’d just like to start this post by apologising to the poor person at Marketing Land who has to edit it (sorry Pamela!) You see, the thing is that I got this column in slightly late and whilst I could say that it was because I was incredibly busy, the real reason is that I […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- SearchWeek: April 30, 2012
- Five Key Learnings From A Local Marketing Success Story
- AdWords “Rotate Evenly” Setting To Stop Rotating After 30 Days
- 7 Real Mobile Duplicate Content SEO Issues
Online Marketing News From Around The Web:
Blogs & Blogging
- Five WordPress Plugins to Keep Sites Sticky, feedfront.com
- How Microsoft Leveraged Bloggers for a Successful Product Launch, www.socialmediaexaminer.com
- I Confess, Every Blog Post I’ve Ever Written is Link-Bait, www.thesaleslion.com
- Link Building Tips for Business Blogs, Online Marketing Blog
Business Issues
- Chad Hurley And Steve Chen’s AVOS Closes Its Series A Funding, pandodaily.com
- Exclusive: Schultz and Efrusy to Leave Groupon Board, allthingsd.com
- Oracle: Google execs ‘knew this day would come’, news.cnet.com
Content Marketing
- 13 Content Marketing Steps, www.clickz.com
- Where Should You Put Your Content?, www.chrisbrogan.com
Conversion Optimization
- 6 Product Page Factors that Drive Sales, www.practicalecommerce.com
Copywriting, Design & Usability
- Grab Your Readers’ Attention With Notification Bars, www.1stwebdesigner.com
- Is It Time to Shoot Your Hero Shot?, www.getelastic.com
Domaining
Email Marketing
Internet Marketing Industry
- Cup of Joe: Don’t Waste Your Time Learning To “Code”, www.marketingpilgrim.com
- So I Have a Pretty Big Announcement to Make…, www.mackcollier.com
Local Marketing
- Finders Are Now Seekers: How Local Has Changed the Game, www.clickz.com
Mobile Marketing
- Hispanics to Spend $500 Million on Mobile Apps in 2012, www.emarketer.com
- Mobile Mondays: Mobile site or mobile app, what’s right for your business right now?, Inside AdSense
- Yahoo! Survey Reveals Tablet Habits of the Average U.S. Home, ycorpblog.com
Search Marketing
- The Google Penguin Update: Over-Optimization, Webspam, & High Quality Empty Content Pages, www.seobook.com
- Google Removes Adwords Express from Places, blumenthals.com
- How Does Social Media Affect Website Search Rankings? [INFOGRAPHIC], www.mediabistro.com
- It Gets Worse: More Data, More Problems Was the Message at Search Insider Summit, www.ppcassociates.com
Social Media
- "Like" Might Just Be Peer Pressure, www.mediapost.com
- 20 Interesting Facts, Figures and Statistics Revealed by Facebook, www.jeffbullas.com
- 5 Social Media Dashboards to Help Get Your Social Media Under Control, Performancing.com
- Bill banning employer Facebook snooping introduced in Congress, Ars Technica
- Introducing TweetCharts: Get The Twitter Data You Need, danzarrella.com
- The Problems With Social Profiling, www.socialmediaexplorer.com
- TheFind launches Glimpse, a Pinterest rival built on Facebook likes, GigaOM
- There’s Still an Interest in Pinterest [Infographic], socialtimes.com
- Who’s Winning The Battle For The Interest Graph: Facebook, Google+ or Twitter?, Read/Write Web
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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