MarTech » Marketing Management » Euro 2012 Sets New Twitter Sports Activity Record

Euro 2012 Sets New Twitter Sports Activity Record

Another major international soccer (football) tournament … another Twitter record for tweet activity. Sunday’s Euro 2012 championship match — a 4-0 Spain victory over Italy — set a new record with 15,358 tweets per second (TPS). Twitter says activity hit that level when Spain scored its fourth goal. Overall, the final match produced 16.5 million […]

Matt McGee on July 2, 2012 at 1:52 pm | Reading time: 1 minute

Another major international soccer (football) tournament … another Twitter record for tweet activity.

Sunday’s Euro 2012 championship match — a 4-0 Spain victory over Italy — set a new record with 15,358 tweets per second (TPS). Twitter says activity hit that level when Spain scored its fourth goal. Overall, the final match produced 16.5 million tweets around the world.

The new TPS record breaks the mark set in April during the Champions League semifinal between Barcelona and Chelsea.

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.

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About The Author

Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.