Reimagining the marketing funnel for the disrupted customer experience
To optimize for conversions, create reports based on segments, optimize landing pages and don’t assume visitors will follow a predetermined route.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Luca Tagliaferro is the senior digital specialist at Future Fit Training, a global digital marketing speaker and SME advisor.
To optimize for conversions, create reports based on segments, optimize landing pages and don’t assume visitors will follow a predetermined route.
Luca Tagliaferro | May 21, 2019 at 7:50 am ET