Performance Marketing
Viacom Extends Snapchat Ad Deal & Will Now Sell Snapchat’s Ad Inventory
Now the media giant will be able to sell Snapchat's ad inventory alongside their curated Viacom Snapchat content.
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.
Performance Marketing
The Top Brand-On-Brand Tweets During Super Bowl 50
During Super Bowl 50, most brands played nicely with each other on social media. However, a few did not get along well and took their issues out on Twitter.
Performance Marketing
Study: Instagram Ads Saw Massive Demand In 2015, Thanks In Part To Video Surge
2015 was the year of the ad on Instagram. Brand Networks released a report breaking down costs across verticals, popularity of ad types and much more.
Performance Marketing
Facebook Sports Stadium Launches As A Unified Place For Fans To Connect In Real Time
A new hub for sports fans within Facebook may be the company's best effort to date at a real-time solution for users.
Digital Transformation
Twitter Sustains Massive Outage Across Web, Mobile & APIs
You may have issues using Twitter this morning. They are working on fixing a service issue.
Performance Marketing
Facebook Rolls Out Live Streaming “Mentions” Android App For Verified Users
Verified users with Android phones will now have the ability to stream live video on "Mentions," as Facebook continues its foray into live video.
Customer & Digital Experience
Periscope Broadcasts To Stream In Timelines On Twitter For iOS
iOS users will soon see Periscope broadcasts directly within their timelines -- No additional apps required.
Performance Marketing
Twitter Co-Founder Refocuses Efforts On Q&A Network “Jelly,” Allows For Reservation Of Usernames
Social Q&A network Jelly is being reworked in the rare Silicon Valley "Unpivot." Biz Stone is relaunching the network, and you can reserve your username today.
Performance Marketing
10,000-Character Tweets May Arrive On Twitter In A Matter Of Months
Forget those 140 character limitations, buckle your seat and prepare for 10,000 characters of Twitter expression. A report from Re/code says longer tweets may be coming in Q1.
Performance Marketing
Pinterest Narrows Ad Focus & Support To Its Two Core Categories
If you aren't in the retail or consumer goods space, you're now in the self-serve space on Pinterest.
Performance Marketing
No Conversions Set? No Problem. AdWords Debuts Automated Smart Goals
New "Smart Goals" within Google Analytics will now allow AdWords advertisers to target automated conversions based on user data.
Digital Transformation
Twitter Says Promoted Tweets Will Be Served To Logged Out Visitors
Logged in or not, Twitter ads are coming! New targeting will allow advertisers to reach the entirety of Twitter with their messaging.
Performance Marketing
Twitter Releases 2015 Year In Review With Top Trends, Topics, Moments & More
Take a stroll back through Twitter timelines with their 2015 Year In Review. See the top Tweets, topics and moments of the past year.
Performance Marketing
Facebook’s Page Plugin Now Lets Users Chat With Messenger & Subscribe To Events
Page Plugin, now packed with power! The ability to message and subscribe to events adds more range to Facebook's plugin.
Performance Marketing
LinkedIn’s New “Voyager” App Gets Extreme Makeover & A More Streamlined Experience
New messaging, simple navigation and better integration headline the changes on the snappy new LinkedIn app.
Performance Marketing
Snapchat Launches Story Explorer, A Swipeable Way To Get Different Visual Perspectives
With a quick swipe up, Snapchat users can now view a different angle on specific stories for a more robust story experience.
Performance Marketing
Facebook Piloting New Profile Search Feature On Profile Pages
A new feature being tested allows users to search for specific information from a profile quickly and easily!
Performance Marketing
How A Dip In Overstock’s Organic Rankings Contributed To An 17% Stock Drop
Overstock saw a large drop in their stock price today. A contributor to the decline was an Google algorithm shift.
Performance Marketing
Pinterest Launches In-Pin Search To Help Users Pinpoint Specific Items
A new in-Pin search tool will be a major boon for users looking to find a specific item -- No search queries required.
Performance Marketing
RankBrain: How Google Is Using Artificial Intelligence To Rank Web Pages
AI has officially made it's way into Google's search algorithm, here's what you should know.