Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

Marketing Management

Marketing Day: Ace Metrix Ranking, Clearstream Study & Beer Brands

Here’s our recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: The Marketing Analytics Practice Is Evolving: How Can You Adapt? As the saying goes, the only thing that is constant is change. But in digital marketing today, change is not only constant […]

Performance Marketing

Google Launches Mobile Friendly Labels, Testing Tool & Possible Ranking Boost

Google has made a large mobile announcement today, showing new efforts to encourage webmasters to ensure their web sites are mobile-friendly. Google has officially gone live with the mobile friendly label today, they launched a brand-new mobile testing tool and told us they are experimenting with new mobile-friendly ranking factors in their search ranking algorithm. […]