Digital Transformation
Russia increases isolation with Instagram ban
The ban on the social platform follows Meta's decision to allow calls for violence against Russian troops invading Ukraine.
Kim Davis is the Editorial Director of MarTech. Born in London, but a New Yorker for over two decades, Kim started covering enterprise software ten years ago. His experience encompasses SaaS for the enterprise, digital- ad data-driven urban planning, and applications of SaaS, digital technology, and data in the marketing space. He first wrote about marketing technology as editor of Haymarket’s The Hub, a dedicated marketing tech website, which subsequently became a channel on the established direct marketing brand DMN. Kim joined DMN proper in 2016, as a senior editor, becoming Executive Editor, then Editor-in-Chief a position he held until January 2020. Prior to working in tech journalism, Kim was Associate Editor at a New York Times hyper-local news site, The Local: East Village, and has previously worked as an editor of an academic publication, and as a music journalist. He has written hundreds of New York restaurant reviews for a personal blog, and has been an occasional guest contributor to Eater.
Digital Transformation
The ban on the social platform follows Meta's decision to allow calls for violence against Russian troops invading Ukraine.
Kim Davis | Mar 14, 2022 at 2:53 pm ETData
If even the U.S. government is setting out to understand crypto and blockchain, they're here to stay: and be regulated.
Kim Davis | Mar 14, 2022 at 9:21 am ETAdvertising
Work is a "distraction from the nightmare," the adtech platform's CEO of North American operations says.
Kim Davis | Mar 11, 2022 at 1:46 pm ETDigital Transformation
Kite-Hill PR is offering a pro bono program to women/BIPOC/LGBTQIA-led technology start-ups.
Kim Davis | Mar 10, 2022 at 1:39 pm ETPerformance Marketing
Belarus-based Zorka.Agency shares data about what's engaging the attention of Russian YouTube users.
Kim Davis | Mar 10, 2022 at 9:21 am ETPerformance Marketing
Personalizing email beyond "Dear X" is an extraordinary challenge, especially when it needs to be done at enterprise scale.
Kim Davis | Mar 9, 2022 at 1:32 pm ETDigital Transformation
You can learn more at the MarTech virtual conference March 29 & 30 There will be 45+ sessions and registration is free.
Kim Davis | Mar 9, 2022 at 9:48 am ETMarketing Management
On International Women's Day, research suggests appropriate representation of women in ad creative may not be enough.
Kim Davis | Mar 8, 2022 at 2:22 pm ETCustomer & Digital Experience
And what could this mean for live events?
Kim Davis | Mar 8, 2022 at 10:00 am ETCustomer & Digital Experience
Calico's operating system aims at providing visibility into supply chain issues and enabling them to be managed i one place.
Kim Davis | Mar 8, 2022 at 9:23 am ETCustomer & Digital Experience
ANA members are scaling back or ceasing to do business in Russia as ANA underlines the importance of bearing current events in mind when messaging customers.
Kim Davis | Mar 7, 2022 at 10:38 am ETAdvertising
Taking a step beyond contextual advertising, GumGum identifies three components to serve relevant ads without using personal data at all.
Kim Davis | Mar 4, 2022 at 3:08 pm ETData
Is the no-code movement affecting marketing and other business teams across the board, or is it really resticted to a minority of enthusiasts?
Kim Davis | Mar 4, 2022 at 10:47 am ETPerformance Marketing
The move is aimed at making deployment of emails built in Stensul faster and more efficient.
Kim Davis | Mar 3, 2022 at 12:29 pm ETPerformance Marketing
Phrasee, the AI-powered language optimization platform, has announced that it will now create language responsive to customer sentiment in real time. Phrasee automatically generates and optimizes messaging for a full range of channels, including web, email, social and push. This new offering from Phrasee will combine its optimization capabilities with individual customers’ language profiles based […]
Kim Davis | Mar 1, 2022 at 2:23 pm ETCustomer & Digital Experience
The strategic partnership with virtual events platform Hubilo will offer alternatives to in-person only events.
Kim Davis | Mar 1, 2022 at 1:52 pm ETMarketing Management
This is an invitation to tell us about your own real-world marketing technology stack, who owns it and who has the purchase power.
Kim Davis | Mar 1, 2022 at 11:00 am ETMarketing Management
This week, the marketing and marketing ops communities, like everyone else, have world events on their minds.
Kim Davis | Mar 1, 2022 at 9:36 am ETCustomer & Digital Experience
Plus the marketing attribution debate rages on.
Kim Davis | Feb 28, 2022 at 9:58 am ETDigital Transformation
Curiosity about emerging media is an important trait in today's marketers.
Kim Davis | Feb 25, 2022 at 9:30 am ET