Jeanne Jennings

Jeanne Jennings is a recognized expert in email marketing and a sought-after consultant, speaker, trainer, and author specializing in email marketing strategy, tactics, creative direction, and optimization. She helps organizations make their email marketing programs more effective and more profitable. 

Jeanne is the Founder and CEO of Email Optimization Shop, a consultancy focused on optimizing bottom-line email marketing performance with strategic testing. She is also General Manager of the Only Influencers community of email industry professionals, Programming Chair of the Email Innovations World conference, and an Adjunct Professor in the graduate school at Georgetown University. Her book, The Email Marketing Kit: The Ultimate Email Marketer’s Bible, was published by SitePoint. 

Her direct response approach has helped B2B, B2C, government, and non-profit clients including AARP, Capital One, Hasbro, The New York Times, Scholastic, UPS, Verizon, and the World Bank.

Jeanne earned her MBA from Georgetown University (Hoya Saxa!), and she is an avid hockey fan (Let’s Go Caps!). Learn more at https://emailopshop.com/.