The latest AI-powered martech news and releases

Goldman Sachs says AI datacenter capacity will grow by a third by 2027. Or the AI bubble might pop, if it does then pretend this report never happened.

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Good news*, everybody: Goldman Sachs says global AI datacenter capacity will increase by a ~third in little more than a year —- from about 62 gigawatts today to 92 gigawatts by 2027. That means electricity demand from these facilities will roughly double by 2030, and account for 3%-4% of the world’s total use.

Just two years ago, the most advanced servers had eight GPUs each. By 2027, the latest setups will cram 576 GPUs into racks the size of a filing cabinet, pulling down 600 kilowatts — about the same electricity it takes to power 500 U.S. homes.

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And how much money will companies burn “invest” to accomplish this? According to Omdia, Amazon alone is “investing” over $100 billion annually – basically Costa Rica’s GDP. However, Costa Rica has real adorable sloths and Amazon does not, therefore Costa Rica wins. 

*BUBBLE WARNING! Goldman Sachs Research analysts are on heightened alert for any signs of market weakness. That could stem from a lack of ways to monetize the new technology or innovations that make it cheaper to build and commoditize these models.”

Here are this week’s AI-powered martech releases.

September 4, 2025

2a Commerce announced Osceola, an AI-powered content engine designed to support storytelling with a focus on heritage themes. The platform aims to connect cultural narratives with digital publishing.

Archive Intel launched AI Marketing Review, a tool that automates compliance checks with SEC and FINRA marketing rules. The system is built to reduce manual review cycles for financial marketers.

Aurasell launched an AI-native CRM platform positioned as the first of its kind. It is designed to automate customer engagement and workflow management.

Choozle elevated its campaign intelligence platform by introducing Kokai, designed to streamline media and performance insights. The upgrade expands Choozle’s analytics and optimization features.

Frizerly launched an AI-powered blogging platform intended to improve SEO performance. The tool is positioned for businesses seeking more visibility in Google search rankings.

Genstore launched an AI-native store builder aimed at simplifying e-commerce setup for local businesses. It offers prebuilt modules that reduce technical setup requirements.

Getsitecontrol launched email deliverability tools with real-time monitoring of sender reputation. The features are meant to support marketers in maintaining inbox placement.

IndagoAI launched a platform for custom product and service development using AI-driven models. The platform focuses on adapting solutions to specific business needs.

Keen unveiled a standalone planning module that integrates with its existing marketing measurement platform. The module is intended to improve budgeting and forecasting workflows.

LLM Scout launched a service that tracks brand visibility across AI platforms such as ChatGPT, Claude, Perplexity, and Google AI. The service provides reporting on reach and mentions across multiple AI ecosystems.

Lyxity unveiled an AI content platform designed to manage and optimize digital marketing assets. It includes tools for content generation and workflow automation.

MessageGears introduced multi-destination external campaigns, giving enterprise brands more options for campaign execution. The new capability extends reach by sending campaigns beyond internal systems.

Minus AI launched a video ad agent marketed as tailored for the AI era. It is promoted as a creative tool for dynamic ad campaigns.

Nano Banana AI launched in Los Angeles, offering an AI system for image editing with a focus on consistency and usability. The platform targets creators who need faster visual workflows.

Pacdora introduced an AI-based design platform that applies automation to packaging development. The tool offers template-driven options for product designers.

Particular Audience brought its vertically integrated retail media platform to the European market. The platform links data, demand, and inventory for retail advertisers.

Precisely unveiled AI agents and a copilot feature as part of its Data Integrity Suite. The additions focus on data quality management across enterprises.

Qualified introduced Piper for HubSpot, an AI SDR “superagent” integrated with HubSpot Marketing Hub. Piper automates sales outreach and follow-up tasks.

Scalerankings.com launched a viral SEO traffic service for established websites and brands. It is positioned as a growth tool for businesses seeking higher search visibility.

Solo Founder launched MyChatMap, an enterprise content platform using cultural personality modeling. The product is marketed as a way to align communications with diverse audiences.

Syndigo acquired 1WorldSync to expand its commerce network and integrate AI-first product experience management. The acquisition strengthens Syndigo’s global commerce reach.

Vid Co launched AI-powered video editing tools aimed at cutting post-production time. The company says the platform can reduce editing cycles by up to 80 percent.

Webflow launched an integration with Adobe Marketo Engage that adds AI-driven personalization features. The integration connects Webflow’s design tools with Marketo’s marketing automation.

August 25, 2025

Amplitude released new testing capabilities to help marketers run experiments faster. The update is designed to reduce reliance on engineering resources and shorten campaign testing cycles.

Anokis announced that Future Today will use its ContextIQ platform for scene-level contextual targeting in connected TV advertising. The partnership is designed to improve ad relevance within Future Today’s streaming content.

CallRail and MNTN announced an integration connecting performance TV campaigns with inbound calls and texts for attribution. The partnership links viewer activity from connected TV ads to customer conversations, allowing businesses to measure campaign impact on phone and text inquiries.

Colle AI developed editing systems for creators to personalize digital assets. The platform gives content creators tools to adjust and adapt their media for different uses.

CoSchedule made AI tools available for social media managers. The release focuses on simplifying the process of planning and posting content across platforms.

ElementalTV agreed with Cineverse to bring AI-powered audience intelligence to its free ad-supported streaming television (FAST) ecosystem. The collaboration is designed to give advertisers more insights into audience behavior within Cineverse channels.

JointCommerce expanded its programmatic advertising capabilities to reach verified consumers in regulated verticals and connect ads to sales. The update aims to give retailers and brands more control over targeting in markets with strict compliance rules.

Laivly and ProcedureFlow announced a partnership focused on applying AI in contact centers. The companies will collaborate to streamline workflows and improve consistency for customer service agents.

Qualified unveiled an AI SDR “superagent” platform. The product is designed to automate early sales conversations and hand off prospects to human teams when needed.

Sappington launched an AI-powered platform to speed up the creation of B2B marketing assets. The system is designed to produce more efficient materials, such as pitch decks and product collateral.

Strativera launched multichannel campaign services for B2B marketers. The offering is positioned as a way to move from strategy into execution across channels like email, digital, and events.

Teikametrics launched GenAI Smart Pages to optimize product listings with performance data. The tool is designed to produce product content informed by past results and marketplace trends.

August 21, 2025

8×8 introduced AI-based tools for customer engagement, payments, and personalization aimed at reducing gaps between customer expectations and company delivery.

Acrobat Studio released new tools including PDF Spaces, Express Creation, and AI agents designed to manage documents and workflows in one platform.

AdOmni introduced self-service campaign tools that let users set up DOOH and video ads in under five minutes and pay by credit card.

Arizona Marketing Agency AVLC began offering AI services aimed at helping small businesses compete with larger brands.

CallMiner launched OmniAgent, a virtual agent solution that used AI and automation to handle customer voice, chat, and email interactions with fewer human agents involved.

Clinch announced a new dynamic creative optimization feature that used media performance data to adjust creative assets in advertising campaigns.

ElementalTV brought an AI-based audience intelligence solution to Cineverse’s free ad-supported streaming TV ecosystem to improve ad targeting.

Gaxos Labs launched Art Gen, an AI platform for creating images and videos for use in marketing and media.

IAB Tech Lab formed a working group to develop protocols for publisher monetization standards in the AI era.

Klaviyo launched the enhanced Model Context Protocol (MCP) Server that let AI tools like Claude Desktop and Cursor access Klaviyo data via APIs in real time (Klaviyo, SiliconANGLE).

Krisp introduced AI Voice Translation 2.0 for real-time multilingual communication in call centers.

Mixpanel launched Metric Trees, an in-platform feature that showed how KPIs and their influencing factors linked to business outcomes in a unified view.

ON24 launched new multilingual translation features that turn a single event into localized campaigns across markets.

PlayTV.ai introduced a platform that instantly translated YouTube videos into other languages to reach global audiences.

Qlik introduced Answers, a tool that provides explainable AI outputs with recommendations for business decision-making at scale.

Sappington launched a proprietary AI platform intended to speed up the production of B2B marketing assets.

Strativera introduced services for running multi-channel marketing campaigns that connect strategy to measurable outcomes.

Treasure Data introduced a hybrid CDP approach with “No Compute” pricing, offering IT teams a choice between Treasure Data-managed processing or using their data warehouse as the source of truth.

Trend Chef by New Engen released a tool for generating creative concepts tailored to TikTok trends using AI.

Transcend expanded its Do Not Train and Deep Deletion products so B2B AI companies can manage data use and removal for compliance and responsible AI practices.

Vendasta launched an AI Customer Acquisition and Engagement Platform for small businesses, with AI Employees that automated the customer journey and delivered about 39.2 % lead conversion for early adopters.

Wix released an AI-powered Email Marketing Assistant that started campaigns via a simple chat interface and used business data to draft content.

Wunderkind introduced Analytics, a new continuous dashboard and visualization offering performance insights and comparisons for marketing campaigns.

August 14, 2025

Aaru partnered with Interpublic to use AI-powered predictive simulations for marketing. The collaboration will create a “Simulation Studio” for clients to see how campaigns can be quickly adapted and scaled across different platforms.

C3 AI launched C3 Agentic AI Websites, a product that transforms any website into a conversational platform. The technology uses generative AI and proprietary content parsing to provide instant answers to user questions by synthesizing information from a company’s website.

Choozmo Inc. launched an AI Content Marketing Specialist for small businesses and content creators. The tool uses large language models and data analytics to track market trends and audience behavior, then delivers targeted content.

Columbus Marketing Experts launched an AI Search Visibility Program. This program is a marketing strategy that helps businesses secure top rankings on emerging AI-driven search platforms.

Cresta launched an AI-augmented customer experience solution for email support. This offering provides agents with AI-powered knowledge-surfacing and suggested replies to help them with email conversations.

esbconnect launched a retargeting tool called Optivo, which identifies anonymous website visitors and sends them an email. The service works by matching visitors with an email address from a database and then sending them an email.

HG Insights launched the Revenue Growth Agentic Ecosystem, which delivers AI-driven Go-to-Market solutions. The ecosystem combines market intelligence and real-time activation, with copilots for strategy, sales, and marketing.

HuLoop Automation announced platform updates that included a new AI assistant called HuGO Sidekick. The assistant has predictive automation build capabilities and a unified knowledge base for platform insights.

Interpublic partnered with Aaru to use AI-powered predictive simulations for marketing. The collaboration will create a “Simulation Studio” for clients to see how campaigns can be adapted and scaled.

Landbase acquired Adauris to bring Vibe AI to inbound marketing. This acquisition brings  Adauris’s expertise in content-driven lead generation and high-intent signal infrastructure into Landbase’s GTM-1 Omni orchestration engine. 

Maven AGI released Maven Voice, a voice AI agent for live customer support calls. The product uses a Maven engine to handle complex conversations with adaptive logic and can integrate with existing telephony and CRM systems. It uses a combination of Maven Orchestration and Speech Intelligence from partners to access CRM data and generate natural dialogue.

Momentum launched SmartClips, an AI video agent that turns sales and customer calls into shareable video highlights. The agent identifies key moments from calls to generate short video clips.

One Click SEO unveiled two new services, One Click GEO and Aura, for brand visibility in AI-first search. The services focus on optimizing a brand’s digital presence to be favorably represented in AI-generated responses.

Pollo AI launched a new photo-to-avatar video generator on its AI video creation platform. The tool transforms an image into a speaking AI avatar with realistic features.

Samba TV launched a Snowflake native app for identity matching inside Snowflake Clean Rooms. It puts its AI-powered identity graph into the Snowflake environment so users can match devices to people in real time without moving data. It runs matching logic inside Snowflake using AI/ML models and serves results directly inside the clean room

Smart Communications acquired Pendula to advance its omnichannel orchestration with AI-powered engagement. The acquisition integrates Pendula’s Intelligence Suite, which includes analytics and AI decisioning, into Smart’s platform.

SuperOps launched an agentic AI marketplace in partnership with AWS. It gives  MSPs a place to pick AI agents and lets developers publish and earn from their creations. It pairs a shared community, a developer challenge licensed by AWS and a catalog of ready-to-use agents.

TechSee partnered with BrightContact to bring its Sophie AI platform to contact centers. The partnership will use AI-powered visual flows and remote diagnostics to improve operations.

Xole AI launched an advanced AI Image Upscaler that improves image quality up to 8x. The tool uses machine learning to reconstruct missing details while preserving image quality.

Xsolla announced a platform expansion for developers to monetize games across multiple platforms. The new offerings included SDKs for Windows and the Epic Games Store, a partnership with Pley, and a Discord Bot for selling digital goods.

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About the author

Constantine von Hoffman
Staff
Constantine von Hoffman is managing editor of MarTech. A veteran journalist, Con has covered business, finance, marketing and tech for CBSNews.com, Brandweek, CMO, and Inc. He has been city editor of the Boston Herald, news producer at NPR, and has written for Harvard Business Review, Boston Magazine, Sierra, and many other publications. He has also been a professional stand-up comedian, given talks at anime and gaming conventions on everything from My Neighbor Totoro to the history of dice and boardgames, and is author of the magical realist novel John Henry the Revelator. He lives in Boston with his wife, Jennifer, and either too many or too few dogs.