LinkedIn conversion tracking is here! 4 things you need to know
On the heels of LinkedIn's conversion tracking announcement, columnist Sahil Jain outlines what you need to know to help you use it to better understand your campaign performance.
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Sahil Jain's latest articles
What Microsoft’s acquisition of LinkedIn means for Bing and LinkedIn Ads
Contributor Sahil Jain offers his unique perspective on what the combination of Bing and LinkedIn could mean for companies, advertisers and the industry as a whole.
Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 2
Contributor Sahil Jain shares more questions and answers about how best to utilize the platform. Don't miss these important tips on bidding, targeting and choosing between ad products.
Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 1
Contributor Sahil Jain shares the top questions asked by PPC advertisers at a recent educational event, along with the expert panelists' answers.
Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask
Contributor Sahil Jain shares the top questions asked by marketers at a recent social media event, along with the expert panelists' answers.