Loren Shumate
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Loren Shumate

The Revenue Muse, VP of Marketing / GTM Leader

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About Loren Shumate

Loren Shumate is a seasoned yet scrappy hyper growth marketing executive; a 4x VP of Marketing with a decade of experience as an enterprise sales rep and BDR leader. She is a GTM strategist and ABM expert who builds high-performance revenue engines for fast-scaling SaaS and tech companies. Loren brings deep command of intent-based marketing and AI-powered GTM execution, having deployed platforms like 6Sense, Terminus, ZoomInfo, Bombora, and NRich. Her leadership consistently fuels 4x pipeline growth and up to 300%+ YoY revenue acceleration through precision buyer targeting, sales and marketing alignment, and scalable infrastructure.

As a consultant and in-house operator, Loren reduces risk for early-to-growth-stage (Series A–C) companies by identifying product-market fit, segmenting ideal customer profiles, mapping buyer journeys, and defining cohesive GTM motions with shared metrics and clear roles. She’s rebranded over four companies, built award-winning integrated campaigns, and helped two companies land on the Gartner Magic Quadrant. Loren excels at creating demand systems that support aggressive growth goals, navigating boardroom dynamics with clarity, and mentoring unified teams to deliver real, repeatable results, leading to multiple acquisitions and an IPO (QLIK, 2010).

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