The most underrated B2B channel? Your newsletter
Turn your B2B newsletter into a high-impact, audience-first lead nurture engine that builds trust and keeps your brand top of mind.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Jaina Mistry is a Brand, Content, and Email Marketing leader with a background in B2B, SaaS, and startup growth. She specializes in connecting the dots between brand storytelling, marketing tech, and buyer behavior. Jaina believes the next era of digital will be defined by emotional resonance—not just personalization. Her work and insights have been featured in MediaPost, Chief Marketer, and Demand Gen Report.
Turn your B2B newsletter into a high-impact, audience-first lead nurture engine that builds trust and keeps your brand top of mind.
Jaina Mistry | Jul 14, 2025 at 9:03 am ETWebinar attendance is down, but the format still works. Here’s how to fix what’s broken and make your webinars worth watching again.
Jaina Mistry | May 27, 2025 at 9:00 am ET