Contributor

Brian Ussery

About Brian Ussery

Brian Ussery is the Director of SEO at Razorfish and a leading authority on Google related SEO issues. He is a "Top Contributor" in the Google Webmaster Help Forum and a trusted Google partner, who connects regularly to stay in-the-know about new and improved product features.

Brian Ussery's latest articles

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Performance marketing

Featured snippets: Optimization tips & how to ID candidate snippets

Contributor Brian Ussery breaks down featured snippets, explaining his observations and offering tips for pursuing the coveted "position zero."

Brian Ussery | Jun 30, 2017 at 3:29 pm ET

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Performance marketing

US Presidential election data: searcher intent vs. demographic polling

Politics aside, data from the 2016 US Presidential election illustrates that intent-driven search data “trumps” demographics-based polling data.

Brian Ussery | Nov 23, 2016 at 2:00 pm ET

Performance marketing

Google’s virtual game changer: Leveraging 360 VR video & image optimization for SEO

Contributor Brian Ussery notes that as global search interest in VR skyrockets, Google has quietly made 360-degree VR videos and images accessible across devices and optimizable for organic search.

Brian Ussery | Oct 27, 2016 at 1:00 pm ET