Your holiday marketing playbook must put sincerity before sales
Not every holiday is a sales opportunity—knowing when to celebrate and when to stay silent can make or break customer connections.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Alex Melone is the Co-Founder and Chief Production Officer at CodeCrew. Alex has extensive experience in the email marketing industry. He started his career as a project manager and became a self-taught expert in deliverability and back-end functionality before branching into entrepreneurship and founding CodeCrew. Alex strives to continue pushing the limits of email’s capabilities. He believes that digital innovation, continued development, and rising to new challenges are the recipe for SME success in the new era of marketing.
Not every holiday is a sales opportunity—knowing when to celebrate and when to stay silent can make or break customer connections.
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Alexander Melone | Mar 15, 2024 at 10:41 am ET