Adam Bloom is a software growth executive specializing in product marketing, content marketing, messaging, and digital marketing alongside generative AI. He has 25+ years of experience spanning CRM, business intelligence (BI), developer platforms, and artificial intelligence (AI) sectors.
He is the author of The Generative Sales & Marketing Organization™, a book that explores how generative AI is reinventing CRM, costs, and revenue streams at B2B software companies. Over the past 2 years, he has spoken with 100+ people about generative AI applications in go to market planning.
Adam's career began in product management for WebMD, where he led cross-functional teams. Since then, he has ""endured"" three unicorn startups and worked at large enterprises such as Siebel Systems and Oracle. Over the years, he has developed deep expertise in leading go-to-market (GTM) strategies, product-led growth (PLG) initiatives, and AI-driven customer experiences. At Pivotal.io, he consistently produced articles that ranked #1 for searches like: ROI Big Data || Internet of Humans. He was VP of Marketing and Product Strategy at a Gartner Magic Quadrant leader.
Beyond his ability to speak the language of CIOs, architects, and developers alike, Adam is known for his interdisciplinary creativity, with a degree in industrial and product design from Georgia Tech.
Adam's passion for leadership and human development is rooted in his long-time study of neuropsychology and gratitude. He applies these principles to drive business outcomes while fostering wellness for humans.