Podcast: A conversation with Salesforce’s Leslie Fine, MarTech Today launches & more

In this week's podcast, we talk about intelligent agents, AI and more with Salesforce's Leslie Fine, and also discuss the launch of our new website, MarTech Today.

Chat with MarTechBot

salesforce-einstein-art1-1920

There’s a sea change underway, and it’s being led by artificial intelligence, conversational agents, virtual and augmented reality and more. These are still early days for new technologies like that, but it’s important that marketers start to understand what they’re going to mean in the not-too-distant future.

In this week’s episode of our sister site’s weekly podcast, Marketing Land Live, we talk about those exact topics with Leslie Fine, VP of data and analytics for Salesforce. We also talk about the launch of our new website, MarTech Today, and some of the recent martech news that caught our and our readers’ attention last week.

I’m joined this week by our Martech Reporter, Barry Levine. The episode runs about 43 minutes, and you can listen below. Be sure to scroll down for this week’s Show Notes, with links to the stories we talked about.

We invite you to subscribe via iTunes or Google Play Podcasts.

https://soundcloud.com/marketingland/marketing-land-live-32

Show Notes

Welcome to MarTech Today, a new site covering all things marketing technology

Salesforce introduces Einstein — an AI layer for all its clouds

If you’re in the US, this marketing data company has a psychological profile on you

IBM’s Weather Company employs Watson to boost its updated ad targeting platform


Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. MarTech is owned by Semrush. Contributor was not asked to make any direct or indirect mentions of Semrush. The opinions they express are their own.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.