Facebook Reveals The Internet.org Platform – A Framework To Help Connect The Globe

A new developer platform will help extend Facebook's Internet.org effort to connect all humans to the internet.

Chat with MarTechBot

facebook-f-logo-1920Just over 2 years ago Facebook announced Internet.org, a service aimed at increasing connectivity in developing countries with the goal of connecting all citizens. Today Facebook is going a set further with an Internet.org open development platform that will be free for any users or developer.

The goal of the Internet.org Platform is simple: to facilitate the creation of free basic services. These should be non-exclusive to specific mobile operators and simple in nature. Facebook won’t be running ads within the platform, companies need not pay to be included, and operators won’t charge developers for the data people use for the services.

In order to participate developers must meet three criteria:

  • Help others explore the internet
    Developers should help bring a valuable service to users that “encourage the exploration of the broader internet wherever possible.”
  • Efficient services
    These apps need to be efficient in order to be economically sustainable. Developers will need to create services that are not data intensive to be included.
  • Technical compliance
    Sites and services should be optimized for use on feature and smartphones in limited bandwidth areas. A full technical guide has also been created.

For more information, see the official Internet.org Platform.


Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.


About the author

Greg Finn
Contributor
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Fuel up with free marketing insights.